Product Launch – US: Chris Blackwell's Blackwell Fine Jamaican Rum
By just-drinks.com editorial team | 20 July 2011
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Click through to see Chris Blackwell's Blackwell Fine Jamaican Rum |
Chris Blackwell's Blackwell Fine Jamaican Rum
Category – Spirits, rum, 40% abv
Available – From this month
Location – US, initially in New York and New Jersey, then rolling out across “major markets” in the US this summer
Price – SRP of US$29.99 per 75cl bottle
Distribution - Domaine Select Wine Estates is the exclusive importer, with the brand joining its 'Classic & Vintage Portfolio'. Blackwell Rum will be exclusively distributed in NY and NJ by DSWE's Merchants wholesale division.
Blackwell Fine Jamaican Rum was previously available in Chris Blackwell's native Jamaica. The rum is distilled by J Wray & Nephew at Appleton Estate in Jamaica.
Chris Blackwell is the founder of both Island Records and the Island Outpost hotel group.
Sectors: Product launches, Spirits
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