Details on the agreement reached by China on the terms of its accession to the World Trade Organisation, thereby opening up the world's potentially largest consumer market to international drinks manufacturers, distributors and retailers, have been revealed in a briefing paper. The sweeping agreement to bring China into the international trading system will mean large cuts in tariffs on goods exported to that country as well as giving Western firms rights to establish ventures within it. The deal will also of course mean Chinese compliance with WTO trading rules.