FRANCE: China lifts Bordeaux wine exports in 2010
Bordeaux wine exports regain ground - CIVB
Global exports of Bordeaux wines staged a significant comeback last year, driven by particularly strong demand from China, according to trade body the Conseil Interprofessionel du Vin du Bordeaux (CIVB).
In sharp contrast to what the CIVB described as “a catastrophic year” in 2009, exports in calendar 2010 rose by 14% in volume to 1.77m hectolitres and by 17% in value to EUR1.51bn (US$2.1bn).
Germany was the leading export market by volume, just ahead of China. Hong Kong was the premier destination for Bordeaux wines in value terms, followed by the UK and China.
There was a 6% rise in volumes shipped to the US, although exports fell by 28% by value.
Despite a “good recovery”, the CIVB highlighted the precarious position of many Bordeaux producers due to insufficient levels of business. The sector lost around 1m hectolitres of production between 2008 and 2009.
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