FRANCE: Chamarré releases Grande Reservé to on-trade

By just-drinks.com editorial team | 27 November 2008

Chamarré has released a Grande Reservé collection in the UK on-trade.

The Reservé collection includes two white and three reds: Chardonnay, Viognier, Cabernet Sauvignon, Syrah and Pinot Noir. A Sauvignon Blanc is also planned for release in spring 2009, the collection of French co-operatives said today (27 November).

"We had great success launching the Grande Reserve in the on-trade in France and the US, we feel it would be a great addition for Chamarré in the on-trade sector in the UK," said Anne Blois, Chamarré sales and marketing director.

Chamarré wines are available in 35 countries globally.

Sectors: Wine