Click through to view C&C Groups Tennent’s Original Export

Click through to view C&C Group's Tennent’s Original Export

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C&C Group's Tennent’s Original Export

Category - Beer, lager, 4.7% abv

Available - From this month

Location - Scotland, off-trade

Price - Not specified

Tennent’s Original Export has been launched in Scotland by C&C Group's Tennent Caledonian unit in the country.

Made with Scottish barley, the variant will be available in around 2,000 off-trade outlets, including supermarkets and impulse outlets. It will be available in 30cl bottles and 44cl cans in a variety of pack sizes.

“The launch is designed to meet the consumer opportunity that exists for a locally-produced, premium lager in Scotland,” said John Gilligan, sales managing director at Tennent Caledonian.

A brand marketing campaign for Tennent’s Original Export will break in Scotland in late May.