South Africa's most successful wine mail order business, which recently launched its own website, believes that people only selling wine on the internet will not have much to shout about for quite some time. Colin Collard, MD of the Wine-of-the-Month Club, which has a client base of 25,000 regulars, said it was still "early days" for the new medium - and that while the internet would ultimately influence buying patterns - wine sellers should be wary of placing too much hope on this new selling vehicle right now.