UK: Carlsberg UK to give San Miguel brands summer push

By James Wilmore | 9 August 2012

Carlsberg UK is planning to give its San Miguel and San Miguel Fresca lager brands a summer push in the UK with a cinema and outdoor poster campaign.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Carlsberg UK is planning to give its San Miguel and San Miguel Fresca lager brands a summer push in the UK with a cinema and outdoor poster campaign.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

Comment - Wehring's Way: SABMiller & Kingway - Have You Got What You Paid For?
We journalists do like a good adjective. Honestly, you can't beat a strong descriptor to get a reader's attention. So, when an analyst suggested that SABMiller's CR Snow JV had paid an "eyewatering" price for Kingway Brewery in China, a lot of us journos sat up and took a sip of coffee.

UK: SABMiller counters "eye-watering" price for Kingway claim
SABMiller has defended itself against accusations that its Chinese JV is set to pay "an eye-watering price" for Kingway Brewery Holdings.

CHINA: SABMiller's Snow wins Kingway Brewery's hand
SABMiller appears to have won the race for Kingway Brewery Holdings, having agreed to buy the business for US$864m.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page