UK: Carlsberg goes fruity with citrus launch
By just-drinks.com editorial team | 20 July 2006
Carlsberg has become the latest brewer to launch a citrus-flavoured beer in the UK. The Danish brewing giant will unveil Carlsberg Edge, a beer infused with "a subtle hint of lemon and lime flavour" next month.
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Carlsberg has become the latest brewer to launch a citrus-flavoured beer in the UK. The Danish brewing giant will unveil Carlsberg Edge, a beer infused with "a subtle hint of lemon and lime flavour" next month.

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