Product Launch - US: Campbell Soup Co's V8 100% vegetable juice Hint of Lime and V8 100% vegetable juice Hint of Black Pepper
By James Wilmore | 30 August 2012
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Click through to view the two new flavours |
Campbell Soup Co's V8 100% vegetable juice Hint of Lime and V8 100% vegetable juice Hint of Black Pepper
Category - soft drinks, juice
Available - from this month
Location - US, grocery stores nation-wide
Price - SRP of US$2.99 per 46-ounce bottle
Distribution - Campbell Soup
Campbell Soup Company is adding these two new flavours to its V8 100% vegetable juice range - the first additions since 2003. The group says the new twists are aiming to fulfill "people's growing desire for more bold flavours".
Last month, the company announced it has agreed to buy vegetable-juice maker Bolthouse Farms for US$1.55bn.
Sectors: Product launches, Soft drinks
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