CANADA: Budweiser set to top the tree - report
Budweiser is poised to become the top-selling beer in Canada, elbowing out two long-time national brewing stalwarts, according to press reports.
The Globe and Mail newspaper reports that Budweiser could soon unseat Labatt Blue from the top spot. With Molson recently losing half a percentage point in market share and Labatt fighting off a growing threat from high-priced imports, craft premium brews and price discounting in the mainstream segment, several beer industry observers point to a momentum for the Budweiser brand in Canada, the largest beer market outside the US for Anheuser-Busch.
Labatt Blue, Budweiser and Molson Canadian brands are essentially neck-and-neck in terms of share nationally, Labatt spokesman Nigel Miller told just-drinks.com.
Each has pockets of strength across the country. Depending on the time of year, any one of them could be the lead brand. Ironically, Labatt brews and sells Budweiser in Canada under licence market.
The global roll-out of InBev's Brazilian beer, Brahma, adds a third premium brand to the global brewer's international portfolio but some observers have suggested it's an unnecessary step which threat...
Berkshire Hathaway Inc., the holding company of billionaire Warren Buffett, has acquired a significant stake in Anheuser-Busch....
Anheuser-Busch has threatened to stop buying rice from Missouri if the state allows genetically modified, drug-making crops to grow within its borders....
Anheuser-Busch has increased its economic interest in China's Tsingtao to 27% upon its conversion of all the remaining convertible bonds in Tsingtao....
Molson Coors has appointed a new chief commercial officer for Molson Canada....
Equity analyst Legg Mason has downgraded its rating of the US brewer Anheuser-Busch from "hold" to "sell" after the company issued a statement saying it expected sales below previous estimates....
The US brewer Anheuser-Busch Cos has reported first quarter 2005 domestic beer volumes below previous expectations....
The National Collegiate Athletic Association (NCAA) is being lobbied over beer adverts during televised college sports events in the US....
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