US: Brown-Forman lines up US$35m Woodford Reserve expansion
Woodford Reserve sales are growing
Brown-Forman is to spend US$35m expanding its Woodford Reserve distillery to meet increasing global demand for Bourbon.
The expansion at the Kentucky site will include three new warehouses with a 165,000-barrel capacity and an extended bottling line, the company said yesterday (27 June). “We believe strong consumer interest in Bourbon will continue and we’re expanding our production capacity in an effort to meet this demand,” Woodford Reserve master distiller Chris Morris said.
In fiscal-2013,Woodford Reserve posted global volumes of 250,000 nine-litre cases and increased net sales by 28%, Brown-Forman said.
In February, Beam Inc abandoned plans to lower the abv of Bourbon brand Maker's Mark after a consumer-led protest. The company had said a lower alcohol content would help it meet a spike in global demand.
If Scotch sales receive an end-of-year bump this month, there's a good chance it is from whisky executives toasting a banner year for the brown stuff....
Through much of the review period, Brown-Forman has struggled for growth. However, in 2012 its rate of growth picked up as the early results of its 10-year plan, announced in 2010, started to show as ...
With the end of the year looming, just-drinks is running a series of 'Top Tens of the Year' in the run-up to Christmas. Here are the ten most read news stories on just-drinks in 2013....
Over the last 10 years RTD's as a category may not have grown at anywhere near the level it did between 1998 and 2003 but it has, nevertheless enjoyed steady global growth. This reality flies in the f...
With the end of the year looming, just-drinks is running a series of 'Top Tens of the Year' in the run-up to Christmas. Here are just-drinks' ten favourite quotes in 2013....
Some interesting developments have been occuring within the Vodka category since the publication of our previous global market review of the category....
With the end of the year looming, just-drinks is running a series of 'Top Tens of the Year' in the run-up to Christmas. Here are the ten most read analyses on just-drinks in 2013....
This is the second edition of our popular ranking of the world's leading spirits brands....
- Scottish Independence and Scotch Whisky
- Comment - Heineken's 'No' Cuts SABMiller Options
- SABMiller spurned by Heineken: The start of the en
- Irish whiskey eyes a slice of Scotch's global pie
- Can the New World Learn a Lesson from the Old?
- Diageo's Special Releases 2014
- LIVE BLOG: Industry responds to Scotland 'No' vote
- Diageo ups Johnnie Walker Formula One presence
- William Grant opens Tullamore D.E.W. distillery
- Rabobank warns of "mountainous task" for Scotch