just On Call: Britvic pins high hopes on US venture

By Michelle Russell | 30 November 2011

Britvic has said that it hopes to one day launch its Fruit Shoot brand nationwide in the US, as part of a strategy to expand beyond the UK soft drinks market.

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Britvic has said that it hopes to one day launch its Fruit Shoot brand nationwide in the US, as part of a strategy to expand beyond the UK soft drinks market.

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