UK: Britvic, PepsiCo launch Gatorade ad campaign

By editorial team | 2 June 2008

PepsiCo and Britvic are launching a GBP5m (US$9.8m) advertising campaign for sports drink Gatorade in the UK.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

PepsiCo and Britvic are launching a GBP5m (US$9.8m) advertising campaign for sports drink Gatorade in the UK.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

UK: PepsiCo extends Britvic partnership - report
Drinks giant PepsiCo has extended its partnership with Britvic in the UK, according to local reports.

UK: Britvic bucks downward trend with FY rises
Britvic has reported a healthy lift in its full-year operating profit on the back of a similar rise in sales.

Focus - Drought fails to ignite Australian soft drinks market
Drought conditions have made the last few years tough for Australian wine producers. But while one might have expected the extended hot and dry conditions to be a fillip for the soft drinks sector, figures from Canadean suggest they have made little impact. That said, there are some notable growth areas. Richard Corbett of Canadean assesses current trends.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page