Britvic announced a new strategy in May

Britvic announced a new strategy in May

The MD of Britvic's international unit has left the company in the wake of a structural shake-up.

Britvic today (21 November) confirmed to just-drinks the departure of Jim Reade, saying he had “taken the decision to leave the business”. His departure was sparked by the creation of a separate international business unit headed by former group marketing director Simon Stewart, Britvic said

The reorganisation is part of Britvic's new strategy announced after an investigation earlier this year by the UK competition authorities delayed a proposed merger with AG Barr that eventually fell through. The strategy, unveiled in May, includes the closing of two UK factories and a warehouse as part of a GBP30m cost-saving plan.