UK: Brewers struggle with low abv beer perceptions
By James Wilmore | 18 October 2012
Lower-strength beers are helping to cut the consumption of alcohol units in the UK, but brewers are struggling to convince consumers that the products are "proper" alcohol, a Molson Coors' director has said.
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Lower-strength beers are helping to cut the consumption of alcohol units in the UK, but brewers are struggling to convince consumers that the products are "proper" alcohol, a Molson Coors' director has said.
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