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Brasseries Kronenbourg's Skøll Tuborg 

Category - Beer, vodka and citrus lager, 6% abv

Available - From now 

Location - France, on- and off-trade 

Price - Pack of x 33 cl  bottles - EUR3.95; 50 cl  can EUR1.80; 66cl bottle EUR2.57

Distribution - Carlsberg 

Carlsberg-owned French brewer Kronenbourg has launched a new beer – Skøll Tuborg flavoured with vodka, grapefruit and lime.

The product has been exclusively-created for the French market will taget 18-30 year-olds. It is pushed with the slogan "Freshly-arrived from the North".  

With Skøll, Kronenbourg says it is looking to attract 500,000 new consumers to the brand this year.