UK: Bottled water survives wet 2012 in UK as squash volumes sink
Water gained in volumes and sales last year
Off-premise bottled water sales in the UK surged last year, as squash drinks floundered in a rain-lashed 12 months, new figures from Britvic have shown.
Plain water saw a 4% sales increase in 2012, with volumes up by 2.3%, according to the Soft Drinks Review 2013 published by Britvic this week. “Water plus”, which includes sparkling and flavoured water, performed even better, up by 7.4% in sales and 7.7% in volumes, the report said.
The figures are based on Mintel research in the grocery, impulse and convenience channels in the UK.
In contrast, squash sales in the three channels were up by just 1.8% while volumes slumped by 5%.
The figures dovetail with Britvic's full-year results in November, which blamed bad weather for a drop in sales and profits in the country. Britvic owns the Robinson's squash brand, and last year was involved in a costly recall of its Fruit Shoot range.
Energy drinks remained impervious to the country's weather woes, climbing by 10% in sales value and 9% in volumes, the report said. Meanwhile fruit juice and smoothie maker Innocent had a strong year, boosting sales by 32% and volumes by 53% in the grocery, impulse and convenience channels.
Overall, the soft drinks industry saw sales value increase by 2.8% in 2012 and volumes dip by 0.8% in the three channels. Pub and club volumes were down by 3%, the report said, while sales value in the channel edged up by 1.5%.
MarketLine's Company Mergers & Acquisitions (M&A), Partnerships & Alliances and Investments reports offer a comprehensive breakdown of the organic and inorganic growth activity undertaken by an organi...
Although AG Barr was on its way to the church earlier this month, Britvic was still having second thoughts. The end of the affair leads Richard Corbett to ponder what went wrong for the two and what h...
The company is focused on following three main strategies in 2013 in order to maintain its presence as one of the leading soft drinks manufacturers in the UK. These are innovation, increased distribut...
Following the acquisition of Irish company C&C (Ireland) Ltd in 2007 Britvic Ireland Ltd has held a firm position in soft drinks, offering leading brands such as Club and Ballygowan in Ireland. Despit...
Functional Drinks in Ireland industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2007-11, and forecast to 2016). ...
- Coca-Cola pressure builds as bid rumours swirl
- Gin: Plymouth's from Plymouth, London's from...?
- Comment - Diageo Making the Best of a Bad Job?
- Comment - IPO Launch a Tonic for Fever-Tree
- Fireball Recall: Putting Out Fire with Anti-Freeze
- NPD - Moët Hennessy’s Glenmorangie Dornoch
- Anheuser-Busch InBev cuts jobs in US shake-up
- Diageo targets Millenial women with Baileys push
- Pernod blames rule changes for Plymouth GI drop
- William Grant unveils bespoke Glenfiddich website
- Early Signals: future scenarios that will drive consumption and product innovation over the next five years
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research
- Global Beer Opportunities: Beyond Standard Lager
- The IWSR Global Trends Report 2014
- Global Cognac insights - market forecasts, product innovation and consumer trends research