NORWAY: Beer and water sales up in 2004
Sales of beer and mineral water in Norway are on the rise. The association of Norwegian Brewers and Soft Drinks Producers (BROM) announced earlier this week that beer sales in the 10 months from January to November last year reached 239.27m litres, an increase of 7% year-on-year.
While mineral water sales also increased, by 12% in the 10-month period, soft drink sales dipped slightly by 1%.
For the month of November last year, sales of beer were up by 7% year-on-year, reaching 19m litres. Alcohol-free beer sales in the month rose by 12%, although sales of light beer dropped by 28%.
Soft drink sales in November also fell, by 5% year-on-year to 36m litres. Sugar-free soft drinks, however, posted a rise in sales in the month of 6%. Mineral water sales were up by 29% in November, totalling 5.7m litres, BROM said.
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