JAPAN: Beer and happoshu sales rise in July
Shipments of beer and happoshu made by Japan's top five brewers rose last month, according to figures released this week. The Brewers Association of Japan and its sister low-malt liquor association said that shipments for July increased by 8.95% to 682,540 kilolitres.
The volume of beer shipped in July increased by 10.4% year-on-year to 422,520 kilolitres, the first double-digit increase since January 1998, thanks to a hot summer, the association said. Shipments of low-malt liquor in July rose by 6.4% year-on-year to 240,020 kilolitres.
In the seven months from January to July, shipments of beer and happoshu fell by 3.8% year-on-year to 3.52m kilolitres, the associations said. Beer shipments fell by 0.8% year-on-year to about 2.16m kilolitres, while shipments of happoshu for the seven-month period fell by 8.1% year-on-year to 1.36m kilolitres.
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