TRAVEL RETAIL: Beam Global Spirits & Wine launches Jim Beam sampling
Author: Chris Mercer | 15 August 2011
Beam Global Spirits & Wine and its part-owned distributor, Maxxium Travel Retail, have launched a sampling campaign for Jim Beam Bourbon as part of a marketing push for the brand at key European airports.
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Beam Global Spirits & Wine and its part-owned distributor, Maxxium Travel Retail, have launched a sampling campaign for Jim Beam Bourbon as part of a marketing push for the brand at key European airports.
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