RUSSIA: Baltika announces US$125m investment
Baltika Breweries is to spend over US$125m on tripling the capacity of its plant in the Russian region of Samara.
Russia's largest brewer said today (12 September) that the investment would take the capacity of the plant to 6.5m hectolitres making it one of the largest breweries in the country.
The move comes a month after Baltika's owner, Baltic Beverages Holding (BBH), said it would give its breweries in Eastern Europe greater control over their operations. Brewing giants Carlsberg and Scottish & Newcastle each own a 50% stake in BBH.
A Baltika spokesperson in St. Petersburg told just-drinks that the growth of the Russian beer market had prompted the investment. She said the potential for growth in beer consumption in Samara, which is situated on the Volga river in southern European Russia, was "very promising".
The spokesperson added that Baltika planned to start producing the Carlsberg and Tuborg brands at the site. The brewer's key brands, including Baltika, Arsenalnoye and Zhigulyovskoye, will also be produced there.
Last month, Baltika said its share of the Russian market dipped to 35.6% during the first half of the year. Baltika said that it had "conceded" share in Russia's discounted segments as rival brewers sought volumes with the launch of PET packaging.
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