Bacardi Brown-Forman Brands has launched a new Southern Comfort cocktail to the UK market for the summer.

Southern Comfort Lemonade & Lime is available at Thresher, Sainsbury and Tesco, where it is on offer until 18 August at four cans for GBP5 (US$8.24).

Claire Westlake, area marketing manager for Southern Comfort at Brown-Forman Beverages Europe, said: "Southern Comfort Lemonade & Lime is created in response to growing consumer demand both for convenient, pre-mixed drinks and for Southern Comfort."

A single can has an RRP of GBP1.59 and a four-pack GBP5.99.