AUSTRALIA: Australia sets new industry targets of $5bn yearly sales

By Chris Brook-Carter | 22 November 2000

The Australian wine industry today announced new targets after admitting that it has already achieved some of the goals it had set itself in its 30-year plan in just four years. However it remained cautious of competition and a grape glut. After ripping up the Vision 2025, which was set out in 1996 the Aussie industry has laid down plans to sell A$5bn worth of wine a year by 2010. Australia is expected to sell A$2.85 billion worth of wine alone this year.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

The Australian wine industry today announced new targets after admitting that it has already achieved some of the goals it had set itself in its 30-year plan in just four years. However it remained cautious of competition and a grape glut. After ripping up the Vision 2025, which was set out in 1996 the Aussie industry has laid down plans to sell A$5bn worth of wine a year by 2010. Australia is expected to sell A$2.85 billion worth of wine alone this year.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

FRANCE: Kronenbourg looks for low-alcohol No.1
Brasserie Kronenbourg has clarified earlier reports about its entry into the low alcohol beer sector in France.

SWEDEN: Cost of alcohol abuse on rise - report
Costs relating to alcohol abuse in Sweden are on the rise, according to research out this week.

KENYA: Alcohol poisoning kills 24
Police in eastern Kenya have said that at least 24 people died on Saturday after drinking illegally produced alcohol.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page