JAPAN: Asahi plans fresh "third-category" push

By just-drinks.com editorial team | 2 August 2006

Asahi Breweries is set to expand its stable of 'third-category' beers in an attempt to catch fierce rival Kirin Brewery in the booming segment.

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Asahi Breweries is set to expand its stable of 'third-category' beers in an attempt to catch fierce rival Kirin Brewery in the booming segment.

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