US: Anheuser-Busch InBev trims Select 55 packs
By Chris Mercer | 30 January 2012
Anheuser-Busch InBev has begun offering its Budweiser Select 55 lager in smaller cans and bottles, as it seeks to entice more calorie-conscious consumers into the ailing US beer market.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
Anheuser-Busch InBev has begun offering its Budweiser Select 55 lager in smaller cans and bottles, as it seeks to entice more calorie-conscious consumers into the ailing US beer market.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
Comment - Beer - Craft Beer & Big Brewers: It Can Be Done
Using Pete Brown's analogy - more of which follows - the craft brewers of this world are the Gorky's Zygotic Mynci to Anheuser-Busch InBev's U2, or the Ramona Falls to Carlsberg's Coldplay. Confused? Pete, it's over to you.
US: Anheuser-Busch InBev tests beer styles "consumers have shown interest in"
Anheuser-Busch InBev is planning to release three new limited-edition beers this October based on styles "consumers have shown interest in".
UK: "Modest" Q1 expected for SABMiller - analyst
SABMiller is expected to report "modest" Q1 figures next week due to constrained production in Africa and challenges in Europe, an analyst has predicted.
Market research related to this article
Anheuser-Busch InBev in Beer (World)
A-B InBev is the leading global brewer with 18% of global beer volumes, and the company is well placed to take advantage of expected volume growth in emerging markets and value growth in high-margin mature markets. However, it still has work to do to...
Anheuser-Busch InBev NV/SA Company Watch 2010
The Anheuser-Busch InBev NB/SA Company Watch report contains a detailed analysis of the company’s activities in the Belgium beer market, looking at their portfolio and identifying volumes by price segment, beer type, alcoholic strength, local segment...
Sun InBev Company Watch 2010
The Sun InBev Company Watch report contains a detailed analysis of the company’s activities in the Russian beer market, looking at their portfolio and identifying volumes by price segment, beer type, alcoholic strength, local segment and modus operan...
