UK: Anheuser-Busch InBev readies Budweiser World Cup push
By just-drinks.com editorial team | 7 April 2010
Anheuser-Busch InBev has lined up what it claims to be its largest on-pack promotion for the Budweiser beer brand in the UK.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
Anheuser-Busch InBev has lined up what it claims to be its largest on-pack promotion for the Budweiser beer brand in the UK.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
HR 5034 - Day One
The House Judiciary Committee Hearing on HR 5034, the Comprehensive Alcohol Regulatory Effectiveness (CARE) Act, got under way in the US on Wednesday (29 September). Here, we hand over to Wine & Spirits Daily in the US for coverage of the hearing on its first day.
Research in Focus - Back to the Future - Reassessing Projections in a Tumultuous World
As the fiscal and social maelstrom of the Great Recession started showing signs of abating, projections in October 2009 for the alcoholic drinks industry were relatively positive as most leading economies returned to growth. Nevertheless, and while a relative resurgence was indeed witnessed in a number of markets and categories, financial clouds are still ominously dotting the horizon in the form of spiralling country deficits, plummeting consumer confidence and unemployment rates stubbornly stuck in the high single digits. Euromonitor International's latest global briefing 'Alcoholic Drinks: Changing Growth Scenarios and Corporate Responses' hence serves as a compass in the still troubled international operating landscape, pinpointing opportunities and pitfalls amidst the post-recessionary clutter. Spiros Malandrakis investigates.
UK: Molson Coors defends payment terms change
Molson Coors UK has defended its decision to extend the length of time it takes to pay suppliers, following criticism from a business trade body.
