AUSTRALIA: Analysts warn of Australian over-supply
By Tony Baker | 16 July 2001
Australian Wine Marketing Conference chairman Paul van der Lee today warned of the quickening over-supply in the industry. The marketing consultant told the second conference, held in Adelaide, that premium wines were becoming available on the bulk market for the first time. He spoke as the Australian Wine Export Council gave a bullish reading to just released financial year figures showing strong growth in export volumes and value.
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Australian Wine Marketing Conference chairman Paul van der Lee today warned of the quickening over-supply in the industry. The marketing consultant told the second conference, held in Adelaide, that premium wines were becoming available on the bulk market for the first time. He spoke as the Australian Wine Export Council gave a bullish reading to just released financial year figures showing strong growth in export volumes and value.
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