US: Amstel Light adds missing "cachet"
By just-drinks.com editorial team | 30 June 2006
The rebranding of Amstel Light in the US will give beer drinkers "an extra cachet" that is missing from the country's big three light beer brands, according to Heineken USA.
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The rebranding of Amstel Light in the US will give beer drinkers "an extra cachet" that is missing from the country's big three light beer brands, according to Heineken USA.
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