FINLAND: Altia meets with staff over wine production switch
Altia said wine demand has not grown
Altia is seeking to relocate its wine production from Denmark to Finland after demand in northern Europe failed to meet the company's expectations.
The Finnish company, which this month agreed to buy Larsen Cognac from Rémy Cointreau, said it will meet with Danish staff today (13 September) to discuss a move. About 100 employees at Altia's Svendborg plant in Denmark would be affected by the move to Rajamäki, about 30 miles north of Helsinki.
In a statement yesterday, Altia said: “The main reason for possible relocation is the current idle production capacity of Altia bottling plants. The demand of wines has not grown on the market as expected.”
Altia blamed a “challenging” market market situation in Nordic and Baltic countries and increased competition for the shortfall in demand for wine and the Scandinavian mulled wine glögg.
The Future of the Wine Market in Finland to 2017
The report presents detailed data on the Wine consumption trends in Finland, providing historic and forecast consumption volume and value at market and category level, alcoholic strength (Fortified Wi...read more
With recent claims that China has become the world's biggest consumer of red wine, Chris Losh considers what wine producers can learn from the current travails facing international spirits companies i...
Rémy Cointreau punches above its weight in spirits, having established itself as a major global player in cognac despite its relatively small size compared to Pernod Ricard and LVMH. China has been it...
The report provides a review of the mergers and acquisitions (M&As), partnering deals, and agreements entered into by companies active in the global spirits market during December 2013....
The report provides a review of the mergers and acquisitions (M&As), partnering deals, and agreements entered into by companies active in the global wine market during December 2013....
We all know by now that, if you're working for an international spirits company and the Chinese market is a big deal for you, then you haven't been sleeping too well for the past year or so....
For a category that sells around 146.4m cases annually, it may seem unusual to characterise Rum as a relatively unexploited opportunity. Indeed it is already a diverse and eclectic category with a wid...
- Comment - Diageo Spins the Guinness Wheel... Again
- Diageo's Labels Give Industry Something to Digest
- Comment - 'Craft' and the Danger of 'Romance Copy'
- Is A-B InBev/SABMiller 'Mega-Merger' Off?
- Pernod takes positives from China Cognac bounce
- Craft is an 'abused' term - Pernod Ricard exec
- Diageo lines up UK innovations push
- SPI Group 'disappointed' over Stolichnaya ruling
- Kraft Foods agrees Heinz merger
- Edrington names European Travel Retail head
- Global rum insights - market forecasts, product innovation and consumer trends research
- Global non-Scotch whiskies insights - market forecasts, product innovation and consumer trends research
- Champagne: Less Than Bubbly
- Beer Market Insights Africa 2014
- ALDI 2015: Radically transforming Anglo Saxon grocery markets