UK: Allied Domecq sees year trading in line
By just-drinks.com editorial team | 29 August 2002
Allied Domecq, the world's second-largest spirits group, said today it continues to build on the progress made in the first half of the year. The company also said that trading for the Group in the year will be in line with expectations. In a statement the company said: "We have continued to invest strongly behind our brands and in consumer-led innovation with the launch of a major new marketing campaign for Ballantine's, a new cream liqueur extension, Tia Lusso, and a range of ready-to-drink products."
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Allied Domecq, the world's second-largest spirits group, said today it continues to build on the progress made in the first half of the year. The company also said that trading for the Group in the year will be in line with expectations. In a statement the company said: "We have continued to invest strongly behind our brands and in consumer-led innovation with the launch of a major new marketing campaign for Ballantine's, a new cream liqueur extension, Tia Lusso, and a range of ready-to-drink products."
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