UK: AG Barr revamps Strathmore packaging
By just-drinks.com editorial team | 25 May 2011
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AG Barr has updated the packaging for its Strathmore water brand |
AG Barr has updated the packaging for its Strathmore water brand in the UK.
The packaging revamp will be introduced from June across all bottle sizes, the soft drinks maker said today (25 May). The strapline, ‘Strathmore - A source of clarity', and an image of Glamis Castle will appear on all bottles.
AG Barr said its aim is to highlight Strathmore's authenticity as a Scottish water brand with the redesigned labels.
The firm will also introduce additional pack sizes including a 75cl pack and a 33cl priced and non-marked PET pack.
Sectors: Marketing – advertising & promotions, Soft drinks, Water
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UK: AG Barr revamps Strathmore packaging
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