UK: A-B InBev to launch Beck's Blue campaign
By just-drinks.com editorial team | 17 September 2009
InBev UK, the divsion of Anheuser-Busch InBev, is to launch an advertising campaign for its alcohol-free Beck's Blue brand.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.

InBev UK, the divsion of Anheuser-Busch InBev, is to launch an advertising campaign for its alcohol-free Beck's Blue brand.

- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
US: Anheuser-Busch files Illinois complaint
Anheuser-Busch InBev's US unit is appealing against a ruling in Illinois, claiming that authorities in the state "have erected protectionist and discriminatory barriers to out-of-state beer producers".
UK/IRELAND: Molson Coors brings NI beer ops in-house
Molson Coors is to bring its Northern Ireland beer sales and marketing operations in-house, thereby exiting its deal with C&C Group.
US: Craft brewers outperform beer heavyweights - figures
Small-time craft brewers have continued to outperform industry titans in the US beer market in 2009, figures show.












