UK: £8m promotional support for Britvic's Juice Up
By Sarah Diston | 13 March 2001
Britvic is supporting the launch of Juice Up into UK convenience and independent channels with an exclusive pack format. Britvic also has a £8m promotional support plan including national TV advertising, consumer promotions, press and radio advertising and PR.
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Britvic is supporting the launch of Juice Up into UK convenience and independent channels with an exclusive pack format. Britvic also has a £8m promotional support plan including national TV advertising, consumer promotions, press and radio advertising and PR.
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