Wow Indústria e Comércio Ltda in Soft Drinks (Brazil)

Wow Indústria e Comércio Ltda in Soft Drinks (Brazil)

Published: July 2014
Publisher: Euromonitor International
Product ref: 219084
Pages: 2
Format: PDF
Delivery: Immediate download

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Wow Indústria e Comércio has invested mainly in categories which have potential to grow within soft drinks such as juice and RTD tea under the Su Fresh and Feel Good brands, respectively. The company was a pioneer in introducing healthy variations such as green tea, white tea and red tea in its RTD tea line, which explains its good performance during the review period.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.


Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Related research categories

By sector: Soft drinks, General drinks

By market: Brazil (in South America), Brazil (in BRICM)


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