Wine in Thailand to 2014

Published: October 2010

Publisher: Datamonitor

Product ref: 96917

Pages: 114

Format: PDF

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Report description

Introduction

This databook provides key data and information on the wine market in Thailand. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope
  • Contains information on four categories: still wine, sparkling wine, champagne and fortified wine
  • Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
  • Category level company and brand share as well as distribution share information for 2008 and 2009
Highlights

The market for wine in Thailand increased at a compound annual growth rate of 6.5% between 2004 and 2009.

The still wine category led the wine market in Thailand, accounting for a share of 73.3%.

Leading players in Thai wine market include Siam Winery, Khao Yai Winery and Chiang Rai Winery.

Reasons to Purchase
  • Develop business strategies by understanding the quantitative trends within the wine market in Thailand
  • Design effective marketing and sales strategies by identifying key market categories and segments
  • Identify key players within the market to plan lucrative M&A, partnerships and agreements

Table of contents

Chapter 1 Executive Summary
Summary market level: wine
Summary category level: still wine
Summary category level: sparkling wine
Summary category level: champagne
Summary category level: fortified wine

Chapter 2 Introduction
What is this report about?
How to use this report
Market definition

Chapter 3 Market Overview
Value analysis (Thai Baht), 2004-09
Value analysis (Thai Baht), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 4 Category Analysis: Still Wine
Value analysis (Thai Baht), 2004-09
Value analysis (Thai Baht), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 5 Category Analysis: Sparkling Wine
Value analysis (Thai Baht), 2004-09
Value analysis (Thai Baht), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 6 Category Analysis: Champagne
Value analysis (Thai Baht), 2004-09
Value analysis (Thai Baht), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 7 Category Analysis: Fortified Wine
Value analysis (Thai Baht), 2004-09
Value analysis (Thai Baht), 2009-14
Value analysis (US dollars), 2004-09
Value analysis (US dollars), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 8 Country Comparison
Value
Volume
Market share

Chapter 9 Macroeconomic Profile
Macroeconomic Indicators

Chapter 10 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

Chapter 11 Appendix
Future readings
How to contact experts in your industry
Disclaimer

LIST OF FIGURES
Figure 1: Wine, Thailand, value by category (THBm), 2004-14
Figure 2: Wine, Thailand, category growth comparison, by value, 2004-14
Figure 3: Wine, Thailand, volume by category (liters, million), 2004-14
Figure 4: Wine, Thailand, category growth comparison, by volume, 2004-14
Figure 5: Wine, Thailand, company share by volume (%), 2008-09
Figure 6: Wine, Thailand, distribution channels by volume (%), 2008-09
Figure 7: Still wine, Thailand, value by segment (THBm), 2004-14
Figure 8: Still wine, Thailand, category growth comparison, by value, 2004-14
Figure 9: Still wine, Thailand, volume by segment (liters, million), 2004-14
Figure 10: Still wine, Thailand, category growth comparison, by volume, 2004-14
Figure 11: Still wine, Thailand, company share by volume (%), 2008-09
Figure 12: Still wine, Thailand, distribution channels by volume (%), 2008-09
Figure 13: Sparkling wine, Thailand, value by segment (THBm), 2004-14
Figure 14: Sparkling wine, Thailand, volume by segment (liters, million), 2004-14
Figure 15: Sparkling wine, Thailand, distribution channels by volume (%), 2008-09
Figure 16: Champagne, Thailand, value (THBm), 2004-14
Figure 17: Champagne, Thailand, volume (liters, million), 2004-14
Figure 18: Champagne, Thailand, distribution channels by volume (%), 2008-09
Figure 19: Fortified wine, Thailand, value by segment (THBm), 2004-14
Figure 20: Fortified wine, Thailand, category growth comparison, by value, 2004-14
Figure 21: Fortified wine, Thailand, volume by segment (liters, million), 2004-14
Figure 22: Fortified wine, Thailand, category growth comparison, by volume, 2004-14
Figure 23: Fortified wine, Thailand, distribution channels by volume (%), 2008-09
Figure 24: Global wine market split (value terms, 2009), top five countries
Figure 25: Global wine market value, 2004–09, top five countries
Figure 26: Global wine market split (volume terms, 2009), top five countries
Figure 27: Global wine market volume, 2004–09, top five countries
Figure 28: Annual data review process

LIST OF TABLES
Table 1: Wine category definitions
Table 2: Wine distribution channels
Table 3: Wine, Thailand, value by category (THBm), 2004-09
Table 4: Wine, Thailand, value forecast by category (THBm), 2009-14
Table 5: Wine, Thailand, value by category ($m), 2004-09
Table 6: Wine, Thailand, value forecast by category ($m), 2009-14
Table 7: Wine, Thailand, volume by category (liters, million), 2004-09
Table 8: Wine, Thailand, volume forecast by category (liters, million), 2009-14
Table 9: Wine, Thailand, brand share by volume (%), 2008-09
Table 10: Wine, Thailand, volume by brand (liters, million), 2008-09
Table 11: Wine, Thailand, company share by volume (%), 2008-09
Table 12: Wine, Thailand, volume by company (liters, million), 2008-09
Table 13: Wine, Thailand, distribution channels by volume (%), 2008-09
Table 14: Wine, Thailand, volume by distribution channel (liters, million), 2008-09
Table 15: Wine, Thailand, expenditure per capita (THB), 2004-09
Table 16: Wine, Thailand, forecast expenditure per capita (THB), 2009-14
Table 17: Wine, Thailand, expenditure per capita ($), 2004-09
Table 18: Wine, Thailand, forecast expenditure per capita ($), 2009-14
Table 19: Wine, Thailand, consumption per capita (liters), 2004-09
Table 20: Wine, Thailand, forecast consumption per capita (liters), 2009-14
Table 21: Still wine, Thailand, value by segment (THBm), 2004-09
Table 22: Still wine, Thailand, value forecast by segment (THBm), 2009-14
Table 23: Still wine, Thailand, value by segment ($m), 2004-09
Table 24: Still wine, Thailand, value forecast by segment ($m), 2009-14
Table 25: Still wine, Thailand, volume by segment (liters, million), 2004-09
Table 26: Still wine, Thailand, volume forecast by segment (liters, million), 2009-14
Table 27: Still wine, Thailand, brand share by volume (%), 2008-09
Table 28: Still wine, Thailand, volume by brand (liters, million), 2008-09
Table 29: Still wine, Thailand, company share by volume (%), 2008-09
Table 30: Still wine, Thailand, volume by company (liters, million), 2008-09
Table 31: Still wine, Thailand, distribution channels by volume (%), 2008-09
Table 32: Still wine, Thailand, volume by distribution channel (liters, million), 2008-09
Table 33: Still wine, Thailand, expenditure per capita (THB), 2004-09
Table 34: Still wine, Thailand, forecast expenditure per capita (THB), 2009-14
Table 35: Still wine, Thailand, expenditure per capita ($), 2004-09
Table 36: Still wine, Thailand, forecast expenditure per capita ($), 2009-14
Table 37: Still wine, Thailand, consumption per capita (liters), 2004-09
Table 38: Still wine, Thailand, forecast consumption per capita (liters), 2009-14
Table 39: Sparkling wine, Thailand, value by segment (THBm), 2004-09
Table 40: Sparkling wine, Thailand, value forecast by segment (THBm), 2009-14
Table 41: Sparkling wine, Thailand, value by segment ($m), 2004-09
Table 42: Sparkling wine, Thailand, value forecast by segment ($m), 2009-14
Table 43: Sparkling wine, Thailand, volume by segment (liters, million), 2004-09
Table 44: Sparkling wine, Thailand, volume forecast by segment (liters, million), 2009-14
Table 45: Sparkling wine, Thailand, brand share by volume (%), 2008-09
Table 46: Sparkling wine, Thailand, volume by brand (liters, million), 2008-09
Table 47: Sparkling wine, Thailand, company share by volume (%), 2008-09
Table 48: Sparkling wine, Thailand, volume by company (liters, million), 2008-09
Table 49: Sparkling wine, Thailand, distribution channels by volume (%), 2008-09
Table 50: Sparkling wine, Thailand, volume by distribution channel (liters, million), 2008-09
Table 51: Sparkling wine, Thailand, expenditure per capita (THB), 2004-09
Table 52: Sparkling wine, Thailand, forecast expenditure per capita (THB), 2009-14
Table 53: Sparkling wine, Thailand, expenditure per capita ($), 2004-09
Table 54: Sparkling wine, Thailand, forecast expenditure per capita ($), 2009-14
Table 55: Sparkling wine, Thailand, consumption per capita (liters), 2004-09
Table 56: Sparkling wine, Thailand, forecast consumption per capita (liters), 2009-14
Table 57: Champagne, Thailand, value (THBm), 2004-09
Table 58: Champagne, Thailand, value forecast (THBm), 2009-14
Table 59: Champagne, Thailand, value ($m), 2004-09
Table 60: Champagne, Thailand, value forecast ($m), 2009-14
Table 61: Champagne, Thailand, volume (liters, million), 2004-09
Table 62: Champagne, Thailand, volume forecast (liters, million), 2009-14
Table 63: Champagne, Thailand, brand share by volume (%), 2008-09
Table 64: Champagne, Thailand, volume by brand (liters, million), 2008-09
Table 65: Champagne, Thailand, company share by volume (%), 2008-09
Table 66: Champagne, Thailand, volume by company (liters, million), 2008-09
Table 67: Champagne, Thailand, distribution channels by volume (%), 2008-09
Table 68: Champagne, Thailand, volume by distribution channel (liters, million), 2008-09
Table 69: Champagne, Thailand, expenditure per capita (THB), 2004-09
Table 70: Champagne, Thailand, forecast expenditure per capita (THB), 2009-14
Table 71: Champagne, Thailand, expenditure per capita ($), 2004-09
Table 72: Champagne, Thailand, forecast expenditure per capita ($), 2009-14
Table 73: Champagne, Thailand, consumption per capita (liters), 2004-09
Table 74: Champagne, Thailand, forecast consumption per capita (liters), 2009-14
Table 75: Fortified wine, Thailand, value by segment (THBm), 2004-09
Table 76: Fortified wine, Thailand, value forecast by segment (THBm), 2009-14
Table 77: Fortified wine, Thailand, value by segment ($m), 2004-09
Table 78: Fortified wine, Thailand, value forecast by segment ($m), 2009-14
Table 79: Fortified wine, Thailand, volume by segment (liters, million), 2004-09
Table 80: Fortified wine, Thailand, volume forecast by segment (liters, million), 2009-14
Table 81: Fortified wine, Thailand, brand share by volume (%), 2008-09
Table 82: Fortified wine, Thailand, volume by brand (liters, million), 2008-09
Table 83: Fortified wine, Thailand, company share by volume (%), 2008-09
Table 84: Fortified wine, Thailand, volume by company (liters, million), 2008-09
Table 85: Fortified wine, Thailand, distribution channels by volume (%), 2008-09
Table 86: Fortified wine, Thailand, volume by distribution channel (liters, million), 2008-09
Table 87: Fortified wine, Thailand, expenditure per capita (THB), 2004-09
Table 88: Fortified wine, Thailand, forecast expenditure per capita (THB), 2009-14
Table 89: Fortified wine, Thailand, expenditure per capita ($), 2004-09
Table 90: Fortified wine, Thailand, forecast expenditure per capita ($), 2009-14
Table 91: Fortified wine, Thailand, consumption per capita (liters), 2004-09
Table 92: Fortified wine, Thailand, forecast consumption per capita (liters), 2009-14
Table 93: Global wine market value, 2009
Table 94: Global wine market split (value terms ($m), 2009), top five countries
Table 95: Global wine market volume, 2009
Table 96: Global wine market split (volume terms, 2009), top five countries
Table 97: Leading players, top five countries
Table 98: Thailand population, by age group, 2004-09 (millions)
Table 99: Thailand population forecast, by age group, 2009-14 (millions)
Table 100: Thailand population, by gender, 2004-09 (millions)
Table 101: Thailand population forecast, by gender, 2009-14 (millions)
Table 102: Thailand nominal GDP, 2004-09 (THBbn, nominal prices)
Table 103: Thailand nominal GDP forecast, 2009-14 (THBbn, nominal prices)
Table 104: Thailand real GDP, 2004-09 (THBbn, 2000 prices)
Table 105: Thailand real GDP forecast, 2009-14 (THBbn, 2000 prices)
Table 106: Thailand real GDP, 2004-09 ($bn, 2000 prices)
Table 107: Thailand real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 108: Thailand consumer price index, 2004-09 (2000=100)
Table 109: Thailand consumer price index, 2009-14 (2000=100)

Price: $ 495.00

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Thailand (in Asia)