Wine in Greece

Published: June 2013

Publisher: Euromonitor Plc

Product ref: 172762

Pages: 46

Format: PDF

Delivery: Immediate download

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Price: $ 900.00

Report description

With austerity measures resulting in declines in disposable incomes, it was not surprising the sales of wine also witnessed a decline in 2012. Financially insecure consumers were forced to reduce spending in FMCG and wine, being a non-essential product, was therefore affected. Nevertheless the impact of the recession on wine sales was more moderate in comparison to spirits since wine is more affordable and therefore benefited from consumers trading down.

Euromonitor International's Wine in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Wine market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Wine by Category: Total Volume 2007-2012
Table 2 Sales of Wine by Category: Total Value 2007-2012
Table 3 Sales of Wine by Category: % Total Volume Growth 2007-2012
Table 4 Sales of Wine by Category: % Total Value Growth 2007-2012
Table 5 Sales of Wine by On-trade vs Off-trade: Volume 2007-2012
Table 6 Sales of Wine by On-trade vs Off-trade: Value 2007-2012
Table 7 Sales of Wine by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 8 Sales of Wine by On-trade vs Off-trade: % Value Growth 2007-2012
Table 9 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2007-2012
Table 10 Sales of Still White Wine by Price Segment: % Off-trade Volume 2007-2012
Table 11 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2007-2012
Table 12 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2007-2012
Table 13 Sales of Still Red Wine by Grape/Varietal Type: % Total Volume 2007-2012
Table 14 Sales of Still White Wine by Grape/Varietal Type: % Total Volume 2007-2012
Table 15 Sales of Still Rosé Wine by Grape/Varietal Type: % Total Volume 2007-2012
Table 16 Sales of Still Red Wine by Quality Classification: % Total Volume 2007-2012
Table 17 Sales of Still White Wine by Quality Classification: % Total Volume 2007-2012
Table 18 Sales of Still Rosé Wine by Quality Classification: % Total Volume 2007-2012
Table 19 GBO Company Shares of Still Light Grape Wine: % Total Volume 2008-2012
Table 20 NBO Company Shares of Still Light Grape Wine: % Total Volume 2008-2012
Table 21 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2009-2012
Table 22 GBO Company Shares of Champagne: % Total Volume 2008-2012
Table 23 NBO Company Shares of Champagne: % Total Volume 2008-2012
Table 24 LBN Brand Shares of Champagne: % Total Volume 2009-2012
Table 25 GBO Company Shares of Other Sparkling Wine: % Total Volume 2008-2012
Table 26 NBO Company Shares of Other Sparkling Wine: % Total Volume 2008-2012
Table 27 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2009-2012
Table 28 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2008-2012
Table 29 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2008-2012
Table 30 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2009-2012
Table 31 Production, Imports and Exports of Wine: Total Volume 2006-2011
Table 32 Imports of Wine by Country of Origin: Total Volume 2006-2011
Table 33 Imports of Wine by Country of Origin: Total Value 2006-2011
Table 34 Exports of Wine by Country of Destination: Total Volume 2006-2011
Table 35 Exports of Wine by Country of Destination: Total Value 2006-2011
Table 36 Forecast Sales of Wine by Category: Total Volume 2012-2017
Table 37 Forecast Sales of Wine by Category: Total Value 2012-2017
Table 38 Forecast Sales of Wine by Category: % Total Volume Growth 2012-2017
Table 39 Forecast Sales of Wine by Category: % Total Value Growth 2012-2017
Greek Wine Cellars D Kourtakis SA in Alcoholic Drinks (greece)
Strategic Direction
Key Facts
Summary 1 Greek Wine Cellars D Kourtakis SA: Key Facts
Summary 2 Greek Wine Cellars D Kourtakis SA: Operational Indicators
Company Background
Production
Summary 3 Greek Wine Cellars D Kourtakis SA: Production Statistics 2012
Competitive Positioning
Summary 4 Greek Wine Cellars D Kourtakis SA: Competitive Position 2012
Executive Summary
Volume Sales Decline
the Economic Crisis Continues To Negatively Affect Alcoholic Drinks
Fix Hellas: the Winner in the Recession
Off-trade Outperforms On-trade
Gloomy Forecasts Remain
Key Trends and Developments
Cocooning: the Recession Boosts Home Gatherings at the Expense of Nights Out
Radical Changes in Entertainment Habits Influence Alcoholic Drinks Consumption Patterns
Liquidity Problems Become An Additional Obstacle To Performance
Key New Product Launches: Value-for-money Products Targeted at Home Consumption Drive Development
Summary 5 Key New Product Developments 2011-2012
Food/drink/tobacco Specialist Retailers Lose Ground To Supermarkets
Market Merger and Acquisition Activity
Summary 6 Merger and Acquisition Activity 2011-2012
Summary 7 Speculated Merger and Acquisition Activity 2012-2013
Market Background
Legislation
Table 40 Number of On-trade Establishments by Type 2007-2012
Taxation and Duty Levies
Summary 8 Taxation and Duty Levies on Alcoholic Drinks 2012
Table 41 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2012
Table 42 Selling Margin of a Typical Beer Brand in Retail Channel that uses Wholesalers 2012
Table 43 Selling Margin of a Typical Beer Brand in Retail Channel that does not use Wholesalers 2012
Table 44 Selling Margin of a Typical Wine Brand in Retail Channel that uses Wholesalers 2012
Table 45 Selling Margin of a Typical Wine Brand in Retail Channel that Does Not Use Wholesalers 2012
Table 46 Selling Margin of a Typical Spirits Brand in Retail Channel that uses Wholesalers 2012
Table 47 Selling Margin of a Typical Spirits Brand in Retail Channel that does not use Wholesalers 2012
Operating Environment
Contraband/parallel Trade
Market Indicators
Table 48 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012
Market Data
Table 49 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
Table 50 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
Table 51 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
Table 52 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
Table 53 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Volume 2012
Table 54 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Value 2012
Table 55 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 56 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Value 2012
Table 57 GBO Company Shares of Alcoholic Drinks: % Total Volume 2008-2012
Table 58 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2007-2012
Table 59 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2012
Table 60 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 61 Forecast Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 62 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 63 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Definitions
Published Data Comparisons
Sources
Summary 9 Research Sources













Price: $ 900.00

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Greece (in Europe)