Wine in Croatia

Wine per capita consumption in Croatia fell from 17 litres at the beginning of the review period in 2006 to 13 litres in 2011. However, the premiumisation trend is pushing unit prices higher each year and ensuring that value sales continue to increase. As consumers start purchasing finer wine brands, including new world imports, domestic producers are catching up with their competitors in nearby markets like Italy, Slovenia, Hungary and Austria.

Euromonitor International's Wine in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Wine by Category: Total Volume 2006-2011
Table 2 Sales of Wine by Category: Total Value 2006-2011
Table 3 Sales of Wine by Category: % Total Volume Growth 2006-2011
Table 4 Sales of Wine by Category: % Total Value Growth 2006-2011
Table 5 Sales of Wine by On-trade vs Off-trade Split: Volume 2006-2011
Table 6 Sales of Wine by On-trade vs Off-trade Split: Value 2006-2011
Table 7 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2006-2011
Table 8 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2006-2011
Table 9 Wine Production, Imports and Exports: Total Volume 2005-2010
Table 10 Wine Imports by Country of Origin: Total Volume 2005-2010
Table 11 Wine Imports by Country of Origin: Total Value 2005-2010
Table 12 Wine Exports by Country of Destination: Total Volume 2005-2010
Table 13 Wine Exports by Country of Destination: Total Value 2005-2010
Table 14 Forecast Sales of Wine by Category: Total Volume 2011-2016
Table 15 Forecast Sales of Wine by Category: Total Value 2011-2016
Table 16 Forecast Sales of Wine by Category: % Total Volume Growth 2011-2016
Table 17 Forecast Sales of Wine by Category: % Total Value Growth 2011-2016
Executive Summary
Surprising Recovery Within Alcoholic Drinks
Malt-based Rtds Injecting Life Into A Weary Area
Domestic Companies Face An Uncertain Future
Supermarkets and Hypermarkets Are Undisputed Retail Leaders
Recovery Is Underway
Market Background
Legislation
Table 18 Number of On-trade Establishments by Type 2008-2012
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2011
Table 19 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2011
Table 20 Selling Margin of a Typical Beer Brand 2011
Table 21 Selling Margin of a Typical Wine Brand 2011
Table 22 Selling Margin of a Typical Spirits Brand 2011
Operating Environment
Key New Product Launches
Summary 2 Key New Product Developments 2010-2011
Market Indicators
Table 23 Retail Consumer Expenditure on Alcoholic Drinks 2006-2011
Market Data
Table 24 Sales of Alcoholic Drinks by Category: Total Volume 2006-2011
Table 25 Sales of Alcoholic Drinks by Category: Total Value 2006-2011
Table 26 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2006-2011
Table 27 Sales of Alcoholic Drinks by Category: % Total Value Growth 2006-2011
Table 28 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2011
Table 29 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2011
Table 30 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2011
Table 31 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2011
Table 32 Company Shares of Alcoholic Drinks by Global Brand Owner 2007-2011
Table 33 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2006-2011
Table 34 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2011
Table 35 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
Table 36 Forecast Sales of Alcoholic Drinks by Category: Total Value 2011-2016
Table 37 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
Table 38 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016
Definitions
Published Data Comparisons
Summary 3 Research Sources

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Related research categories

By sector: Wine (in Wine & Champagne)

By market: Croatia (in Europe)