Wine, Cocktail and Champagne Bars - UK - July 2010

About this report

* British out-of-home drinkers are habitual with seven out of ten stating that they usually drink the same thing.
* The theatre of cocktail making is the main draw for two thirds of the 6.5 million consumers that have drunk cocktail in the last year.
* Just under 4 million cocktail drinkers are put off ordering them more often due to the cost, proving that cocktails have a problem with price perception.
* Happy hour promotions proved popular with just over a third of cocktail drinkers, while four in ten were in favour of reducing the price of their favourite cocktails buy using cheaper spirits.
* The current trend in the market is for cocktails with a twist, which should appeal to the 50% of drinkers who are unadventurous and say that they just stick to the cocktails they know and like.
* Only 3% of British wine drinkers would consider themselves to be connoisseurs, suggesting the wine bars should look to incorporate an element of education into their offer to attract more of the less confident majority.

Table of contents

Issues in the Market
Main issues
Definition
Abbreviations
Market in Brief
Innovations and market drivers
Champagne bars in department stores and shopping centres and travel hubs
Where consumers go for a drink
Factors that influence choice of out-of-home drinking venue
What consumers drink when out
Factors which influence what drink consumers choose out of home
Wine-drinking habits
Cocktail-drinking habits
Internal Market Environment
Key points
Changing consumer behaviour
Figure 1: Drink alcohol, 2005-09
Figure 2: Litres of alcohol and of pure alcohol consumed per capita, 1990-2007
Figure 3: Agreement with selected lifestyle statements on drinks, 2005-09
In- versus out-of-home drinking
Figure 4: Frequency of drinking alcohol, 2005-09
Figure 5: Attitudes towards drinking alcohol out of home, April 2009
Figure 6: Visit any pubs or bars for a drink, 2005-09
Wine, cocktail and Champagne trends in home
Figure 7: Types of alcohol not currently drunk, but would consider drinking in future, July 2009
Impacting legislation
Weights & Measures Act
Tackling binge drinking
Broader Market Environment
Key points
Recovery doesn’t necessarily follow recession
Figure 8: GfK NOP Consumer Confidence Index, 1998-2010
Figure 9: Trends in consumer sentiment for the coming year, June 2009-June 2010
An ageing population may mean more discerning drinkers, but older age groups tend to go out for a drink the least often
Figure 10: Forecast adult population trends, by lifestage, 2005-15
Healthy cocktails to tap into consumer concerns?
Figure 11: Trends in personal concerns, June 2009-June 2010
Figure 12: Healthy lifestyle trends, June 2009-June 2010
Competitive Context
Key points
Going out (eg pub, cinema etc) remains top spending priority alongside eating out
Figure 13: Consumers' spending priorities, November 2009-June 2010
Pub industry
Figure 14: UK pub industry market size trends, 2004-14
Figure 15: Pub/bar visiting for a drink or a meal in the last 12 months, 2005-09
Competition from the in-home market
Global new product development
Companies and Products
Key points
Wine bars
All Bar One
Background
Financial results
Recent developments/New concept developments
Price promotions
Future intentions
Balls Brothers Wine Bars
Background
Financial results
Recent developments/New concept developments
Corney & Barrow Wine Bars (C&B)
Background
Financial results
Recent developments/New concept developments
Price promotions
Figure 16: Examples of C&B price promotions, 2010
Davy’s Wine Bars
Background
Financial results
Recent developments/New concept developments
Jamies Bars
Background
Financial results
Recent developments/New concept developments
Price promotions
Future intentions
Vinopolis
Background
Financial results
Recent developments/New concept developments
Cocktail bars
B@1
Background
Financial results
Recent developments/New concept developments
Price promotions
Future intentions
Champagne bars
Searcy’s Champagne bars
Background
Financial results
Recent developments/New concept developments
Future intentions
Miscellaneous
Grand Union
Background
Recent developments/New concept developments
Future intentions
Yates’s
Background
Recent developments/New concept developments
Future intentions
Where Consumers Go for a Drink
Key points
Figure 17: Places visited for an alcoholic drink in the last 12 months, April 2010
Demographic profiles
Factors that Influence Choice of Out-of-home Drinking Venue
Key points
Figure 18: Factors that influence choice of out-of-home drinking venues, April 2010
Demographic profiles
What Consumers Drink When Out
Key points
Figure 19: Types of alcohol drunk in the last 12 months, April 2010
Demographic profiles
Factors Which Influence What Drink Consumers Choose Out of Home
Key points
Figure 20: Statements on alcoholic beverage to drink at a bar or restaurant, April 2010
Demographic profiles
Appendix – Internal Market Environment
Figure 24: Agreement with selected lifestyle statements on drinks, by demographics, 2009
Figure 25: Visit any pubs or bars for a drink, by demographics, 2009
Figure 26: Frequency of visiting any pubs or bars for a drink, by demographics, 2009
Figure 27: Frequency of visiting any pubs or bars for a drink, by demographics, 2009
Figure 28: Bought any wine for home consumption, by demographics, 2009
Figure 29: Frequency of buying any wine for home consumption, by demographics, 2009
Figure 30: Drink alcohol, by demographics, 2009
Figure 31: Frequency of drinking alcohol, by demographics, 2009
Figure 32: Frequency of drinking alcohol, by demographics, 2009
Figure 33: Frequency of drinking alcohol, by demographics, 2009
Figure 34: Drinking occasions, by demographics, 2009
Figure 35: Drinking occasions, by demographics, 2009
Figure 36: Drinking occasions, by demographics, 2009
Figure 37: Drinking occasions, by demographics, 2009
Figure 38: Drinking occasions, by demographics, 2009
Figure 39: Drinking occasions, by demographics, 2009
Figure 40: Type of bottled wine drunk, by detailed demographics, 2009
Figure 41: Drink Champagne, by demographics, 2009
Figure 42: Frequency of drinking Champagne, by demographics, 2009
Appendix – Where Consumers Go for Drink
Figure 43: Most popular places visited for an alcoholic drink in the last 12 months, by detailed demographics, April 2010
Figure 44: Next most popular places visited for an alcoholic drink in the last 12 months, by detailed demographics, April 2010
Figure 45: Other places visited for an alcoholic drink in the last 12 months, by detailed demographics, April 2010
Figure 46: Places visited for an alcoholic drink in the last 12 months, by most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 47: Places visited for an alcoholic drink in the last 12 months, by next most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 48: Places visited for an alcoholic drink in the last 12 months, by other places visited for an alcoholic drink in the last 12 months, April 2010
Appendix – Factors that Influence Choice of Out-of-home Drinking Venue
Figure 49: Most popular factors that influence choice of out-of-home drinking venues, by detailed demographics, April 2010
Figure 50: Next most popular factors that influence choice of out-of-home drinking venues, by detailed demographics, April 2010
Figure 51: Other factors that influence choice of out-of-home drinking venues, by detailed demographics, April 2010
Figure 52: Factors that influence choice of out-of-home drinking venues, by most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 53: Factors that influence choice of out-of-home drinking venues, by next most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 54: Factors that influence choice of out-of-home drinking venues, by other places visited for an alcoholic drink in the last 12 months, April 2010
Figure 55: Factors that influence choice of out-of-home drinking venues, by least popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 56: Factors that influence choice of out-of-home drinking venues, by most popular types of alcohol drunk in the last 12 months, April 2010
Figure 57: Factors that influence choice of out-of-home drinking venues, by next most popular types of alcohol drunk in the last 12 months, April 2010
Figure 58: Factors that influence choice of out-of-home drinking venues, by other types of alcohol drunk in the last 12 months, April 2010
Figure 59: Factors that influence choice of out-of-home drinking venues, by least popular types of alcohol drunk in the last 12 months, April 2010
Figure 60: Factors that influence choice of out-of-home drinking venues, by most popular factors that influence choice of out-of-home drinking venues, April 2010
Figure 61: Factors that influence choice of out-of-home drinking venues, by next most popular factors that influence choice of out-of-home drinking venues, April 2010
Figure 62: Factors that influence choice of out-of-home drinking venues, by other factors that influence choice of out-of-home drinking venues, April 2010
Figure 63: Factors that influence choice of out-of-home drinking venues, by least popular factors that influence choice of out-of-home drinking venues, April 2010
Appendix – What Consumers Drink When Out
Figure 64: Most popular types of alcohol drunk in the last 12 months, by detailed demographics, April 2010
Figure 65: Next most popular types of alcohol drunk in the last 12 months, by detailed demographics, April 2010
Figure 66: Other types of alcohol drunk in the last 12 months, by detailed demographics, April 2010
Figure 67: Types of alcohol drunk in the last 12 months, by most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 68: Types of alcohol drunk in the last 12 months, by next most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 69: Types of alcohol drunk in the last 12 months, by other places visited for an alcoholic drink in the last 12 months, April 2010
Figure 70: Places visited for an alcoholic drink in the last 12 months, by most popular types of alcohol drunk in the last 12 months, April 2010
Figure 71: Places visited for an alcoholic drink in the last 12 months, by next most popular types of alcohol drunk in the last 12 months, April 2010
Figure 72: Places visited for an alcoholic drink in the last 12 months, by other types of alcohol drunk in the last 12 months, April 2010
Figure 73: Types of alcohol drunk in the last 12 months, by most popular types of alcohol drunk in the last 12 months, April 2010
Figure 74: Types of alcohol drunk in the last 12 months, by next most popular types of alcohol drunk in the last 12 months, April 2010
Figure 75: Types of alcohol drunk in the last 12 months, by other types of alcohol drunk in the last 12 months, April 2010
Appendix – Factors which Influence What Drink Consumers Choose Out of Home
Figure 76: Most popular statements on alcoholic beverage to drink at a bar or restaurant, by detailed demographics, April 2010
Figure 77: Next most popular statements on alcoholic beverage to drink at a bar or restaurant, by detailed demographics, April 2010
Figure 78: Statements on alcoholic beverage to drink at a bar or restaurant, by most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 79: Statements on alcoholic beverage to drink at a bar or restaurant, by next most popular places visited for an alcoholic drink in the last 12 months, April 2010
Figure 80: Statements on alcoholic beverage to drink at a bar or restaurant, by other places visited for an alcoholic drink in the last 12 months, April 2010
Figure 81: Statements on alcoholic beverage to drink at a bar or restaurant, by most popular types of alcohol drunk in the last 12 months, April 2010
Figure 82: Statements on alcoholic beverage to drink at a bar or restaurant, by next most popular types of alcohol drunk in the last 12 months, April 2010
Figure 83: Statements on alcoholic beverage to drink at a bar or restaurant, by other types of alcohol drunk in the last 12 months, April 2010
Figure 84: Statements on alcoholic beverage to drink at a bar or restaurant, by most popular factors that influence choice of out-of-home drinking venues, April 2010
Figure 85: Statements on alcoholic beverage to drink at a bar or restaurant, by next most popular factors that influence choice of out-of-home drinking venues, April 2010
Figure 86: Statements on alcoholic beverage to drink at a bar or restaurant, by other factors that influence choice of out-of-home drinking venues, April 2010
Figure 87: Statements on alcoholic beverage to drink at a bar or restaurant, by most popular types of wine drinkers, April 2010
Figure 88: Statements on alcoholic beverage to drink at a bar or restaurant, by next most popular types of wine drinkers, April 2010
Figure 89: Statements on alcoholic beverage to drink at a bar or restaurant, by other types of wine drinkers, April 2010
Figure 90: Statements on alcoholic beverage to drink at a bar or restaurant, by most popular attitudes towards cocktail-drinking habits, April 2010
Figure 91: Statements on alcoholic beverage to drink at a bar or restaurant, by next most popular attitudes towards cocktail-drinking habits, April 2010

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By sector: On-trade, Champagne (in Wine & Champagne), Wine (in Wine & Champagne)

By market: United Kingdom (in Europe)