VV Group in Hot Drinks (China)
VV Group was the leading player in the soy bean drinks industry during the review period. Apart from soy bean drinks, the company has also endeavoured to push and develop its business in dairy products, opening dairy subsidiaries in Jinan and other cities across China. The company plans to expand and develop the dairy business with international players over the forecast period.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Hot Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contentsStrategic Direction
Summary 1 VV Group: Key Facts
Summary 2 VV Group: Operational Indicators
Summary 3 VV Group: Competitive Position 2012
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