Vietnam Food and Drink Report Q2 2014

Vietnam Food and Drink Report Q2 2014

Published: March 2014
Publisher: Business Monitor International (BMI)
Product ref: 198032
Pages: 137
Format: PDF
Delivery: Immediate download

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BMI View: Despite slower than expected economic recovery in 2013, our outlook for Vietnam's economy in 2014 is positive. Recently released macroeconomic data shows a strong rebound in domestic consumption, which is felt across a wide spectrum of consumer industries. The consumer is expected to benefit from rising inflow of remittances and suppressed levels of inflation over the coming quarters. While we have maintained our 2014 GDP growth forecast at 6.0%, we see potential for upside surprises. Food and drink consumption within the country will grow at a thoroughly impressive based, delivering double-digit annual growth through to our forecast period.

Headline Industry Data ¦ 2014 total food consumption (local currency) growth: +19.2%; compound annual growth rate (CAGR) 2014 to 2018: +15.5%. ¦ 2014 per capita food consumption (local currency) growth: +18.1%; CAGR to 2018: +14.7%. ¦ 2014 alcoholic drinks value (local currency) sales growth: +12.0%; CAGR to 2018: +8.7%. ¦ 2014 soft drinks value (local currency) sales growth: +10.5%; CAGR to 2018: +7.5%. ¦ 2014 MGR sales (local currency) growth: +13.3%; compound annual growth rate (CAGR) 2014 to 2018: +9.9%.

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By sector: General drinks

By market: Vietnam (in Asia)


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