Valio Oy in Soft Drinks (Finland)
Valio aims at strengthening its competitive position in fruit/vegetable juice in Finland by launching new products. In particular, the company will focus on developing value-added and health and wellness- positioned products for an increasingly health-conscious consumer base. At the same time, Valio will continue to invest heavily in marketing support for its brands, with a strong emphasis on TV spots and print media campaigns.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contents
VALIO OY IN SOFT DRINKS (FINLAND)
LIST OF CONTENTS AND TABLES
Summary 1 Valio Oy: Key Facts
Summary 2 Valio Oy: Operational Indicators
Summary 3 Valio Oy: Production Statistics 2012
Summary 4 Valio Oy Competitive Position 2012
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