Unilever France SA in Hot Drinks (France)

Published: July 2013

Publisher: Euromonitor Plc

Product ref: 177020

Pages: 2

Format: PDF

Delivery: Immediate download

Email details: Forward this to a colleague

Satisfaction guarantee: Yes - details here

Price guarantee: Yes - details here

Price: $ 150.00

Report description

Unilever France SA is expected to maintain its leadership in tea over the forecast period. The company will continue to invest in product innovation and advertising. In addition, it is likely to focus on the sustainable development of its Lipton brand. In 2010, all Lipton Yellow tea bags benefited from the Rainforest Alliance ethical label and by 2015 Unilever expects its entire Lipton tea range to be certified.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Unilever France SA: Key Facts
Company Background
Competitive Positioning
Summary 2 Unilever France SA: Competitive Position 2012

Price: $ 150.00

Related research categories

By sector: Hot drinks, General drinks

By market: France (in Europe), Saudi Arabia (in Asia)