The IWSR’s Forecast Report 2010-2015 – Whisky/Whiskey (ROW)
Report description
Description
Based on The IWSR's experience of local markets, The IWSR’s Forecast Report 2010-2015 for Whisky - rest of the World analyses current and future trends for all wine and spirits categories. The report covers 54 countries and includes detailed explanations as to why and how trends have been forecast and what factors are currently important in the market. The report also features a detailed global summary, including global category totals and an analysis of all quality segments (super-premium, premium, standard and value).
Some key findings from the report:
- Whisk(e)y is expected to see the highest increase in percentage terms, gaining around 100m cases over the next five years. France is forecast to show the strongest volume growth in Scotch over the next five years.
- Asia-Pacific is the largest consuming region of whisk(e)y and currently accounts for 51.5% of all consumption. This is expected to increase to 61.6% by 2015.
- Global whisk(e)y consumption is expected to grow by nearly 100m cases between 2009 and 2015.
Why purchase The IWSR’s Forecast Report 2010-2015 – Whisk(e)y
- Find out which markets will recover the fastest and furthest.
- Discover which categories will grow the fastest over the next five years and which will decline.
- Identify factors driving future trends.
- Gain insight into the future development of premium whiskies versus standard and value whiskies.
Table of contents
Contents of each country report
Demographic and economic data and comments
General background to the alcohol market
Specific problems forecasting
Summary of Forecasts – All Alcohol by Category
Summary of Forecasts – Wine by Category
Summary of Forecasts – Spirits by Category
Whisky – Consumption by Category
Whisky – Consumption by Quality
Whisky – Share of Spirits Market
Whisky – Consumption by Category and Quality – 000’s 9-Litre Cases
Whisky
- Whisky – Summary by Region:
- Whisky – Leading Markets:
- Whisky – Leading Growth Markets – 2009 to 2015:
- Whisky – Major Declining Markets – 2009 to 2015:
- Whisky – Share by Category:
- Whisky – Share by Quality:
- Whisky – Share by Quality (Excluding Low-Price and Value Brands):
Scotch Whisky
- Scotch – Summary by Region:
- Scotch – Leading Markets:
- Scotch – Leading Growth Markets – 2009 to 2015:
- Scotch – Major Declining Markets – 2009 to 2015:
- Scotch – Share by Category:
- Scotch – Share by Quality:
US Whiskey
- US Whiskey – Summary by Region:
- US Whiskey – Leading Markets:
- US Whiskey – Leading Growth Markets – 2009 to 2015:
- US Whiskey – Major Declining Markets – 2009 to 2015:
- US Whiskey – Share by Quality:
Rest of World
- Australia
- Israel
- New Zealand
- South Africa
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