The Future of the Wine Market in Turkey to 2017

Published: July 2013

Publisher: Canadean Ltd

Product ref: 175478

Pages: 79

Format: PDF

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Price: $ 875.00

Report description

Product Synopsis
• The Future of the Wine Market in Turkey to 2017 is the result of Canadean’s extensive market research covering the Wine market in Turkey.

• The report presents detailed data on the Wine consumption trends in Turkey, providing historic and forecast consumption volume and value at market and category level, alcoholic strength (Fortified Wine), price segment (Still Wine), brand share data and distribution channel data.

• This report brings together Canadean Intelligence's research, modelling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for the Wine sales overall and to know which categories and segments are in the ascendency in the coming years.

Introduction and Landscape
• This report provides authoritative and granular detail of the Wine market in Turkey; and in doing so fills the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon extensive secondary research, this report provides comprehensive and granular insights that allows marketers to confidently update their strategic and tactical plans.

Key Features and Benefits
Detailed category coverage is provided, covering three product segments that include: Fortified Wine, Sparkling Wine, and Still Wine.

Detailed product sales segmentation for volumes is provided, including brand data (2009-12) and distribution channel data (2009-12), at the product category level.

Future forecasts allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.

Key Market Issues
The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer a detailed insight into the trends and dynamics affecting Wine market in Turkey.

Custom segmentation of the market provides unique views and insights for marketers on the volume, brand and distribution data, to give unparalleled insight into the market.

Table of contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2012 actual sales; while forecasts are provided for 2013 – 2017
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Price Segmentation Definitions
1.2.5 Alcoholic Strength Definitions
1.2.6 Volume Units and Aggregations
1.2.7 CAGR Definition and Calculation
1.2.8 Graphical representation of Brands
1.2.9 Exchange Rates
1.2.10 Methodology Summary
2 Turkey Wine Market Analysis, 2007–17
2.1 Wine Value Analysis, 2007–17
2.1.1 Overall Wine Market Value, 2007–17
2.1.2 Wine Market Value by Category, 2007–17
2.1.3 Market Growth Dynamics by Value – Wine, 2007–17
2.2 Wine Volume Analysis, 2007–17
2.2.1 Overall Wine Market Volume, 2007–17
2.2.2 Per-Capita Consumption - Wine, 2007–17
2.2.3 Wine Market Volume by Category, 2007–17
2.2.4 Market Growth Dynamics by Volume – Wine, 2007–17
3 Turkey Fortified Wine Market Analysis, 2007–17
3.1 Fortified Wine Value Analysis, 2007–17
3.1.1 Fortified Wine Market by Value, 2007–17
3.1.2 Fortified Wine Market Value by Segments, 2007–17
3.2 Fortified Wine Volume Analysis, 2007–17
3.2.1 Fortified Wine Market by Volume, 2007–17
3.2.2 Fortified Wine Market Volume by Segments, 2007–17
3.3 Market Growth Dynamics – Fortified Wine, 2007–17
3.3.1 Fortified Wine Market Growth Dynamics by Value, 2007–17
3.3.2 Fortified Wine Market Growth Dynamics by Volume, 2007–17
3.4 Other Fortified Wine Analysis, 2007–17
3.4.1 Other Fortified Wine Market by Value, 2007–17
3.4.2 Other Fortified Wine Market by Volume, 2007–17
3.5 Port Wine Analysis, 2007–17
3.5.1 Port Wine Market by Value, 2007–17
3.5.2 Port Wine Market by Volume, 2007–17
3.6 Sherry Wine Analysis, 2007–17
3.6.1 Sherry Wine Market by Value, 2007–17
3.6.2 Sherry Wine Market by Volume, 2007–17
3.7 Vermouth Wine Analysis, 2007–17
3.7.1 Vermouth Wine Market by Value, 2007–17
3.7.2 Vermouth Wine Market by Volume, 2007–17
3.8 Fortified Wine by Alcoholic Strength, 2007–17
3.9 Fortified Wine Brand Analysis, 2009–12
3.1 Fortified Wine Distribution Channel Analysis, 2009–12
4 Turkey Sparkling Wine Market Analysis, 2007–17
4.1 Sparkling Wine Value Analysis, 2007–17
4.1.1 Sparkling Wine Market by Value, 2007–17
4.1.2 Sparkling Wine Market Value by Segments, 2007–17
4.2 Sparkling Wine Volume Analysis, 2007–17
4.2.1 Sparkling Wine Market by Volume, 2007–17
4.2.2 Sparkling Wine Market Volume by Segments, 2007–17
4.3 Market Growth Dynamics – Sparkling Wine, 2007–17
4.3.1 Sparkling Wine Market Growth Dynamics by Value, 2007–17
4.3.2 Sparkling Wine Market Growth Dynamics by Volume, 2007–17
4.4 Cava Wine Analysis, 2007–17
4.4.1 Cava Wine Market by Value, 2007–17
4.4.2 Cava Wine Market by Volume, 2007–17
4.5 Champagne Wine Analysis, 2007–17
4.5.1 Champagne Wine Market by Value, 2007–17
4.5.2 Champagne Wine Market by Volume, 2007–17
4.6 Other Sparkling Wine Analysis, 2007–17
4.6.1 Other Sparkling Wine Market by Value, 2007–17
4.6.2 Other Sparkling Wine Market by Volume, 2007–17
4.7 Sparkling Wine Brand Analysis, 2009–12
4.8 Sparkling Wine Distribution Channel Analysis, 2009–12
5 Turkey Still Wine Market Analysis, 2007–17
5.1 Still Wine Value Analysis, 2007–17
5.1.1 Still Wine Market by Value, 2007–17
5.1.2 Still Wine Market Value by Segments, 2007–17
5.2 Still Wine Volume Analysis, 2007–17
5.2.1 Still Wine Market by Volume, 2007–17
5.2.2 Still Wine Market Volume by Segments, 2007–17
5.3 Market Growth Dynamics – Still Wine, 2007–17
5.3.1 Still Wine Market Growth Dynamics by Value, 2007–17
5.3.2 Still Wine Market Growth Dynamics by Volume, 2007–17
5.4 Red Wine Analysis, 2007–17
5.4.1 Red Wine Market by Value, 2007–17
5.4.2 Red Wine Market by Volume, 2007–17
5.5 Rose Wine Analysis, 2007–17
5.5.1 Rose Wine Market by Value, 2007–17
5.5.2 Rose Wine Market by Volume, 2007–17
5.6 White Wine Analysis, 2007–17
5.6.1 White Wine Market by Value, 2007–17
5.6.2 White Wine Market by Volume, 2007–17
5.7 Still Wine by Price Segment, 2007–17
5.8 Still Wine Brand Analysis, 2009–12
5.9 Still Wine Distribution Channel Analysis, 2009–12
6 Appendix
6.1 About Canadean
6.2 Disclaimer

List of Tables
Table 1: Category Definitions - Wine Market
Table 2: Distribution Channel Definitions - Wine Market
Table 3: Price Segmentation Definitions - Wine Market
Table 4: Alcoholic Strength Definitions - Wine Market
Table 5: Volume Units for Wine Market
Table 6: Turkey Exchange Rate TRY – USD (Annual Average), 2007 – 2012
Table 7: Turkey Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Table 8: Turkey Wine Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 9: Turkey Wine Market Value (TRY m) by Category, 2007–12
Table 10: Turkey Wine Market Value (TRY m) by Category, 2012–17
Table 11: Turkey Wine Market Value (USD m) by Category, 2007–12
Table 12: Turkey Wine Market Value (USD m) by Category, 2012–17
Table 13: Turkey Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Category, by Value (TRY m)
Table 14: Turkey Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Table 15: Turkey Per-capita Wine Consumption (Liters/head & Y-o-Y growth), 2007–17
Table 16: Turkey Wine Market Volume (Liters m) by Category, 2007–12
Table 17: Turkey Wine Market Volume (Liters m) by Category, 2012–17
Table 18: Turkey Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Category, by volume (Liters m)
Table 19: Turkey Fortified Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Table 20: Turkey Fortified Wine Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 21: Turkey Fortified Wine Market Value (TRY m) by Segments, 2007–12
Table 22: Turkey Fortified Wine Market Value (TRY m) by Segments, 2012–17
Table 23: Turkey Fortified Wine Market Value (USD m) by Segments, 2007–12
Table 24: Turkey Fortified Wine Market Value (USD m) by Segments, 2012–17
Table 25: Turkey Fortified Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Table 26: Turkey Fortified Wine Market Volume (Liters m) by Segments, 2007–12
Table 27: Turkey Fortified Wine Market Volume (Liters m) by Segments, 2012–17
Table 28: Turkey Fortified Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (TRY m), by Segments
Table 29: Turkey Fortified Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Liters m), by Segments
Table 30: Turkey Other Fortified Wine Market by Value (TRY m), 2007–17
Table 31: Turkey Other Fortified Wine Market by Value (USD m), 2007–17
Table 32: Turkey Other Fortified Wine Market by Volume (Liters m), 2007–17
Table 33: Turkey Port Wine Market by Value (TRY m), 2007–17
Table 34: Turkey Port Wine Market by Value (USD m), 2007–17
Table 35: Turkey Port Wine Market by Volume (Liters m), 2007–17
Table 36: Turkey Sherry Wine Market by Value (TRY m), 2007–17
Table 37: Turkey Sherry Wine Market by Value (USD m), 2007–17
Table 38: Turkey Sherry Wine Market by Volume (Liters m), 2007–17
Table 39: Turkey Vermouth Wine Market by Value (TRY m), 2007–17
Table 40: Turkey Vermouth Wine Market by Value (USD m), 2007–17
Table 41: Turkey Vermouth Wine Market by Volume (Liters m), 2007–17
Table 42: Turkey Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2007–12
Table 43: Turkey Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2012–17
Table 44: Turkey Fortified Wine Market Volume by Brands (Liters m), 2009–12
Table 45: Turkey Fortified Wine Market Volume by Distribution Channel (Liters m), 2009–12
Table 46: Turkey Sparkling Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Table 47: Turkey Sparkling Wine Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 48: Turkey Sparkling Wine Market Value (TRY m) by Segments, 2007–12
Table 49: Turkey Sparkling Wine Market Value (TRY m) by Segments, 2012–17
Table 50: Turkey Sparkling Wine Market Value (USD m) by Segments, 2007–12
Table 51: Turkey Sparkling Wine Market Value (USD m) by Segments, 2012–17
Table 52: Turkey Sparkling Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Table 53: Turkey Sparkling Wine Market Volume (Liters m) by Segments, 2007–12
Table 54: Turkey Sparkling Wine Market Volume (Liters m) by Segments, 2012–17
Table 55: Turkey Sparkling Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (TRY m), by Segments
Table 56: Turkey Sparkling Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Liters m), by Segments
Table 57: Turkey Cava Wine Market by Value (TRY m), 2007–17
Table 58: Turkey Cava Wine Market by Value (USD m), 2007–17
Table 59: Turkey Cava Wine Market by Volume (Liters m), 2007–17
Table 60: Turkey Champagne Wine Market by Value (TRY m), 2007–17
Table 61: Turkey Champagne Wine Market by Value (USD m), 2007–17
Table 62: Turkey Champagne Wine Market by Volume (Liters m), 2007–17
Table 63: Turkey Other Sparkling Wine Market by Value (TRY m), 2007–17
Table 64: Turkey Other Sparkling Wine Market by Value (USD m), 2007–17
Table 65: Turkey Other Sparkling Wine Market by Volume (Liters m), 2007–17
Table 66: Turkey Sparkling Wine Market Volume by Brands (Liters m), 2009–12
Table 67: Turkey Sparkling Wine Market Volume by Distribution Channel (Liters m), 2009–12
Table 68: Turkey Still Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Table 69: Turkey Still Wine Market Value (USD m) and Growth (Y-o-Y), 2007–17
Table 70: Turkey Still Wine Market Value (TRY m) by Segments, 2007–12
Table 71: Turkey Still Wine Market Value (TRY m) by Segments, 2012–17
Table 72: Turkey Still Wine Market Value (USD m) by Segments, 2007–12
Table 73: Turkey Still Wine Market Value (USD m) by Segments, 2012–17
Table 74: Turkey Still Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Table 75: Turkey Still Wine Market Volume (Liters m) by Segments, 2007–12
Table 76: Turkey Still Wine Market Volume (Liters m) by Segments, 2012–17
Table 77: Turkey Still Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Value (TRY m), by Segments
Table 78: Turkey Still Wine Market Dynamics: past and future growth rates (2007–12 & 2012–17) and market size (2007, 2012 & 2017), by Volume (Liters m), by Segments
Table 79: Turkey Red Wine Market by Value (TRY m), 2007–17
Table 80: Turkey Red Wine Market by Value (USD m), 2007–17
Table 81: Turkey Red Wine Market by Volume (Liters m), 2007–17
Table 82: Turkey Rose Wine Market by Value (TRY m), 2007–17
Table 83: Turkey Rose Wine Market by Value (USD m), 2007–17
Table 84: Turkey Rose Wine Market by Volume (Liters m), 2007–17
Table 85: Turkey White Wine Market by Value (TRY m), 2007–17
Table 86: Turkey White Wine Market by Value (USD m), 2007–17
Table 87: Turkey White Wine Market by Volume (Liters m), 2007–17
Table 88: Turkey Still Wine Consumption (Liters m) by Price Segment, 2007–12
Table 89: Turkey Still Wine Consumption (Liters m) by Price Segment, 2012–17
Table 90: Turkey Still Wine Market Volume by Brands (Liters m), 2009–12
Table 91: Turkey Still Wine Market Volume by Distribution Channel (Liters m), 2009–12

List of Figures
Figure 1: Turkey Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Figure 2: Turkey Wine Market Value (TRY m) by Category, 2007–17
Figure 3: Turkey Wine Market Dynamics, by Category, by Market Value, 2007–17
Figure 4: Turkey Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Figure 5: Turkey Per-Capita Wine Consumption (Liters/head & Y-o-Y growth), 2007–17
Figure 6: Turkey Wine Market Volume (Liters m) by Category, 2007–17
Figure 7: Turkey Wine Market Dynamics, by Category, by Market Volume 2007–17
Figure 8: Turkey Fortified Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Figure 9: Turkey Fortified Wine Market Value (TRY m) by Segments, 2007–17
Figure 10: Turkey Fortified Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Figure 11: Turkey Fortified Wine Market Volume (Liters m) by Segments, 2007–17
Figure 12: Turkey Fortified Wine Market Growth Dynamics by Value (TRY m), 2007–17
Figure 13: Turkey Fortified Wine Market Growth Dynamics by Volume (Liters m), 2007–17
Figure 14: Turkey Other Fortified Wine Market by Value (TRY m), 2007–17
Figure 15: Turkey Other Fortified Wine Market by Volume (Liters m), 2007–17
Figure 16: Turkey Port Wine Market by Value (TRY m), 2007–17
Figure 17: Turkey Port Wine Market by Volume (Liters m), 2007–17
Figure 18: Turkey Sherry Wine Market by Value (TRY m), 2007–17
Figure 19: Turkey Sherry Wine Market by Volume (Liters m), 2007–17
Figure 20: Turkey Vermouth Wine Market by Value (TRY m), 2007–17
Figure 21: Turkey Vermouth Wine Market by Volume (Liters m), 2007–17
Figure 22: Turkey Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2007–17
Figure 23: Turkey Fortified Wine Market Volume by Distribution Channel (Liters m), 2009–12
Figure 24: Turkey Sparkling Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Figure 25: Turkey Sparkling Wine Market Value (TRY m) by Segments, 2007–17
Figure 26: Turkey Sparkling Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Figure 27: Turkey Sparkling Wine Market Volume (Liters m) by Segments, 2007–17
Figure 28: Turkey Sparkling Wine Market Growth Dynamics by Value (TRY m), 2007–17
Figure 29: Turkey Sparkling Wine Market Growth Dynamics by Volume (Liters m), 2007–17
Figure 30: Turkey Cava Wine Market by Value (TRY m), 2007–17
Figure 31: Turkey Cava Wine Market by Volume (Liters m), 2007–17
Figure 32: Turkey Champagne Wine Market by Value (TRY m), 2007–17
Figure 33: Turkey Champagne Wine Market by Volume (Liters m), 2007–17
Figure 34: Turkey Other Sparkling Wine Market by Value (TRY m), 2007–17
Figure 35: Turkey Other Sparkling Wine Market by Volume (Liters m), 2007–17
Figure 36: Turkey Sparkling Wine Market Volume by Distribution Channel (Liters m), 2009–12
Figure 37: Turkey Still Wine Market Value (TRY m) and Growth (Y-o-Y), 2007–17
Figure 38: Turkey Still Wine Market Value (TRY m) by Segments, 2007–17
Figure 39: Turkey Still Wine Market Volume (Liters m) and Growth (Y-o-Y), 2007–17
Figure 40: Turkey Still Wine Market Volume (Liters m) by Segments, 2007–17
Figure 41: Turkey Still Wine Market Growth Dynamics by Value (TRY m), 2007–17
Figure 42: Turkey Still Wine Market Growth Dynamics by Volume (Liters m), 2007–17
Figure 43: Turkey Red Wine Market by Value (TRY m), 2007–17
Figure 44: Turkey Red Wine Market by Volume (Liters m), 2007–17
Figure 45: Turkey Rose Wine Market by Value (TRY m), 2007–17
Figure 46: Turkey Rose Wine Market by Volume (Liters m), 2007–17
Figure 47: Turkey White Wine Market by Value (TRY m), 2007–17
Figure 48: Turkey White Wine Market by Volume (Liters m), 2007–17
Figure 49: Turkey Still Wine Consumption (Liters m) by Price Segment, 2007–17
Figure 50: Turkey Still Wine Market Volume by Brands (Liters m), 2009–12
Figure 51: Turkey Still Wine Market Volume by Distribution Channel (Liters m), 2009–12

Price: $ 875.00

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Turkey (in Asia)