The Future of the Wine Market in Thailand, to 2016

Synopsis
• This report provides authoritative and granular details of the Wine markets in Thailand; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes.

Summary
The report provides the latest, highly detailed information on dynamics in Thai Wine market, providing marketers with the essential information to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.

Scope
• This report provides authoritative and granular details of the Wine markets in Thailand; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes.

Reasons To Buy
• The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer detailed insight into the trends and dynamics affecting Wine market in Thailand.

• Custom segmentation of the market provides unique views and insights for marketers on the value, volume, to give unparalleled insight into the market.

Key Highlights
• Detailed category coverage is provided, covering Fortified Wine market, Sparkling Wine market, and Still Wine market.

• Detailed product sales segmentation (for both volumes and values) are provided.

• Future forecasts allow the companies to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.

Table of contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.3 Summary Methodology
2 Thailand Wine Market Overview
2.1 Market Dynamics
2.2 Overall Wine Consumption, 2006–16
2.3 Wine Consumption by Category Overview
3 Thailand Still Wine Market
3.1 Still Wine Market by Color
3.1.1 Market Dynamics by Color
3.1.2 Wine Consumption by Color Type
3.2 Still Wine Market by Price Segment
3.2.1 Market Dynamics by Price Segment
3.2.2 Wine Consumption by Price Segment
4 Thailand Sparkling Wine Market
4.1 Sparkling Wine Consumption, 2006–16
5 Thailand Fortified Wine Market
5.1 Market Dynamics & Volume Analysis
5.2 Fortified Wine by Category
5.2.1 Port Wine Consumption and Growth Dynamics
5.2.2 Sherry Consumption and Growth Dynamics
5.2.3 Vermouth Consumption and Growth Dynamics
5.3 Fortified Wine by Alcoholic Strength
6 Appendix
7 Methodology
7.1 About Canadean
7.2 Disclaimer

List of Tables
Table 1: Canadean’s Research Wine Type/Category Definitions
Table 2: Thailand Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 3: Thailand Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 4: Thailand Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Table 5: Thailand Wine Consumption (Liters m), by Category, 2006–11
Table 6: Thailand Wine Consumption (Liters m), by Category, 2011–16
Table 7: Thailand Wine Consumption, Market Shares (% vol) by Category, 2006–16
Table 8: Thailand Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Table 9: Thailand Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by color
Table 10: Thailand Wine Consumption (Liters m), by color, 2006–11
Table 11: Thailand Wine Consumption (Liters m), by color, 2011–16
Table 12: Thailand Wine Consumption by color (% vol), 2006–16
Table 13: Thailand Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 14: Thailand Still Wine Consumption (Liters m), by Price Segment, 2006–11
Table 15: Thailand Still Wine Consumption (Liters m), by Price Segment, 2011–16
Table 16: Thailand Still Wine Consumption by Price Segment (% vol), 2006–16
Table 17: Thailand Sparkling Wine Consumption (Liters m) and Per-capita Wine Consumption liters/head), 2006–16
Table 18: Thailand Fortified Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 19: Thailand Fortified Wine Consumption (Liters m), 2006–16
Table 20: Thailand Fortified Wine Consumption (Liters m), by Category, 2006–11
Table 21: Thailand Fortified Wine Consumption (Liters m), by Category, 2011–16
Table 22: Thailand Fortified Wine Consumption by Category, (% vol), 2006–16
Table 23: Thailand Port Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 24: Thailand Sherry Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 25: Thailand Vermouth Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 26: Thailand Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2006–11
Table 27: Thailand Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2011–16
Table 28: Thailand Total Wine Consumption (Liters m), 2006–16
Table 29: Thailand Total Wine Consumption (Liters m), 2006–16
Table 30: Thailand Standard Wine Consumption (Liters m), 2006–11
Table 31: Thailand Standard Wine Consumption (Liters m), 2011–16
Table 32: Thailand Fortified Wine Consumption (Liters m), by Category, 2006–11
Table 33: Thailand Fortified Wine Consumption (Liters m), by Category, 2011–16
Table 34: Thailand Still Wine Consumption by Color (Liters m), 2006–11
Table 35: Thailand Still Wine Consumption by Color (Liters m), 2011–16
Table 36: Thailand Wine Consumption by Price Segment (Liters m), 2006–11
Table 37: Thailand Wine Consumption by Price Segment (Liters m), 2011–16

List of Figures
Figure 1: Thailand Wine Market Dynamics, by Category, 2006–16
Figure 2: Thailand Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 3: Thailand Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Figure 4: Thailand Wine Consumption (% vol), by Category, 2011
Figure 5: Thailand Wine Consumption (Liters m) by Category, 2006–16
Figure 6: Thailand Wine Consumption Market Shares (% vol) by Category, 2006–16
Figure 7: Thailand Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 8: Thailand Still Wine Market Dynamics, by Color, 2006–16
Figure 9: Thailand Still Wine Consumption (Liters m), by color 2006–16
Figure 10: Thailand Wine Consumption by color (% vol), 2006–16
Figure 11: Thailand - White Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 12: Thailand - Red Wine Consumption (Liters m) Growth (Y-o-Y), 2006–16
Figure 13: Thailand - Rose Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 14: Thailand Wine Market Dynamics By Price Segment, 2006–16
Figure 15: Thailand Still Wine Consumption (Liters m), by Price Segment, 2006–16
Figure 16: Thailand Still Wine Consumption (Liters m), by Price Segment, 2006–16
Figure 17: Thailand Sparkling Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 18: Thailand Fortified Wine Market Dynamics, by Category, 2006–16
Figure 19: Thailand Fortified Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 20: Thailand Fortified Wine Consumption (Liters m) by Category, 2006–16
Figure 21: Fortified Wine Consumption by Category (% vol), 2006–16
Figure 22: Port Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Figure 23: Sherry Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Figure 24: Vermouth Consumption (Liters m) and Growth (Y-o-Y), 2006–11

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Thailand (in Asia)