The Future of the Wine Market in Spain, to 2016

Synopsis
• This report provides authoritative and granular details of the Wine markets in Spain; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes, and brand dynamics.

Summary
The report provides the latest, highly detailed information on dynamics in Spanish Wine market, providing marketers with the essential information to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.

Scope
• This report provides authoritative and granular details of the Wine markets in Spain; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes, and brand dynamics.

Reasons To Buy
• The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer detailed insight into the trends and dynamics affecting Wine market in Spain.

• Custom segmentation of the market provides unique views and insights for marketers on the value, volume, brands data, to give unparalleled insight into the market.

Key Highlights
• Detailed category coverage is provided, covering Fortified Wine market, Sparkling Wine market, and Still Wine market.

• Detailed product sales segmentation (for both volumes and values) are provided, including brand data at the product category level.

• Future forecasts allow the companies to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.

Table of contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Introduction
1.2.2 Large scale, international, program of online consumer surveys
1.2.3 Nationally Representative results (age, gender)
1.2.4 Parents answered on their children’s behalf
1.2.5 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.6 Integrated with industry calling and secondary research
2 Spain Wine Market Overview
2.1 Market Dynamics
2.2 Overall Wine Consumption, 2006–16
2.3 Wine Consumption by Category Overview
3 Spain Still Wine Market
3.1 Market Dynamics & Volume Analysis
3.2 Still Wine Consumption by Country of Origin
3.2.1 Overall Consumption by Country of Origin
3.3 Still Wine Market by Color
3.3.1 Market Dynamics by Color
3.3.2 Wine Consumption by Color Type
3.4 Still Wine Market by Price Segment
3.4.1 Market Dynamics by Price Segment
3.4.2 Wine Consumption by Price Segment
3.5 Still Wine by Brands
4 Spain Sparkling Wine Market
4.1 Market Dynamics & Volume Analysis
4.1.1 Sparkling Wine Consumption, 2006–16
4.2 Sparkling Wine by Country of Origin
4.2.1 Sparkling Wine Consumption by Country of Origin, 2006–16
4.2.2 Market Share of Sparkling Wine by Country of Origin, 2006–16
4.3 Sparkling Wine by Brands
5 Spain Fortified Wine Market
5.1 Market Dynamics & Volume Analysis
5.2 Fortified Wine by Category
5.2.1 Port Wine Consumption and Growth Dynamics
5.2.2 Sherry Consumption and Growth Dynamics
5.2.3 Vermouth Consumption and Growth Dynamics
5.3 Fortified Wine by Alcoholic Strength
5.4 Fortified Wine by Brands
6 Appendix
7 Methodology
7.1 About Canadean
7.2 Disclaimer

List of Tables
Table 1: Volume Units for Wine Market
Table 2: Spain Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 3: Spain Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 4: Spain Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Table 5: Spain Wine Consumption (Liters m), by Category, 2006–11
Table 6: Spain Wine Consumption (Liters m), by Category, 2011–16
Table 7: Spain Wine Consumption, Market Shares (% vol) by Category, 2006–16
Table 8: Spain Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Country of Origin
Table 9: Spain Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Table 10: Spain Still Wine Consumption by Country of Origin (% vol), 2006–16
Table 11: Spain Still Wine Consumption (Liters m), by Country of Origin, 2006–11
Table 12: Spain Still Wine Consumption Growth (Y-o-Y), by Country of Origin, 2007–11
Table 13: Spain Still Wine Consumption (Liters m), by Country of Origin, 2011–16
Table 14: Spain Still Wine Consumption Growth (Y-o-Y), by Country of Origin, 2011–16
Table 15: Spain Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Color
Table 16: Spain Wine Consumption (Liters m), by Color, 2006–11
Table 17: Spain Wine Consumption (Liters m), by Color, 2011–16
Table 18: Spain Wine Consumption by Color (% vol), 2006–16
Table 19: Spain Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Price Segment
Table 20: Spain Still Wine Consumption (Liters m), by Price Segment, 2006–11
Table 21: Spain Still Wine Consumption (Liters m), by Price Segment, 2011–16
Table 22: Spain Still Wine Consumption by Price Segment (% vol), 2006–16
Table 23: Spain Still Wine Consumption (Liters m), by the Top Brands, 2008–11
Table 24: Spain Sparkling Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Country of Origin
Table 25: Spain Sparkling Wine Consumption (Liters m) and Per-capita Wine Consumption liters/head), 2006–16
Table 26: Spain Sparkling Wine Consumption (Liters m), by Country of Origin, 2006–11
Table 27: Spain Sparkling Wine Consumption (Liters m), by Country of Origin, 2011–16
Table 28: Spain Sparkling Wine Consumption by Country of Origin (% vol), 2006–16
Table 29: Spain Sparkling Wine Consumption by the Top Brands (Liters m), 2008–11
Table 30: Spain Sparkling Wine Consumption by the Top Brands, (% vol), 2008–11
Table 31: Spain Fortified Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 32: Spain Fortified Wine Consumption (Liters m), 2006–16
Table 33: Spain Fortified Wine Consumption (Liters m), by Category, 2006–11
Table 34: Spain Fortified Wine Consumption (Liters m), by Category, 2011–16
Table 35: Spain Fortified Wine Consumption by Category, (% vol), 2006–16
Table 36: Spain Port Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 37: Spain Sherry Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 38: Spain Vermouth Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 39: Spain Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2006–11
Table 40: Spain Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2011–16
Table 41: Spain Fortified Wine Consumption by Top Brands (Liters m), 2008–11
Table 42: Spain Total Wine Consumption (Liters m), 2006–16
Table 43: Spain Total Wine Consumption (Liters m), 2006–16
Table 44: Spain Standard Wine Consumption (Liters m), 2006–11
Table 45: Spain Standard Wine Consumption (Liters m), 2011–16
Table 46: Spain Still Wine Brands by Consumption (Liters m), 2008–11
Table 47: Spain Sparkling Wine Brands by Consumption (Liters m), 2008–11
Table 48: Spain Still Wine Consumption (Liters m) by Country of Origin, 2006–11
Table 49: Spain Still Wine Consumption (Liters m) by Country of Origin, 2011–16
Table 50: Spain Sparkling Wine Consumption (Liters m) by Category, 2006–11
Table 51: Spain Sparkling Wine Consumption (Liters m) by Category, 2011–16
Table 52: Spain Fortified Wine Consumption (Liters m), by Category, 2006–11
Table 53: Spain Fortified Wine Consumption (Liters m), by Category, 2011–16
Table 54: Spain Still Wine Consumption by Color (Liters m), 2006–11
Table 55: Spain Still Wine Consumption by Color (Liters m), 2011–16
Table 56: Spain Wine Consumption by Price Segment (Liters m), 2006–11
Table 57: Spain Wine Consumption by Price Segment (Liters m), 2011–16

List of Figures
Figure 1: Consumer Panel Report Methodology
Figure 2: Spain Wine Market Dynamics, by Category, 2006–16
Figure 3: Spain Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 4: Spain Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Figure 5: Spain Wine Consumption (% vol), by Category, 2011
Figure 6: Spain Wine Consumption (Liters m) by Category, 2006–16
Figure 7: Spain Wine Consumption Market Shares (% vol) by Category, 2006–16
Figure 8: Spain Still Wine Market Dynamics, by Country of Origin, 2006–16
Figure 9: Spain Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 10: Spain Still Wine Consumption (Liters m) by Country of Origin, 2006–16
Figure 11: Spain Still Wine Consumption by Country of Origin (% vol), 2006–16
Figure 12: Spain: Argentinean Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 13: Spain: Chilean Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 14: Spain: French Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 15: Spain: Portuguese Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 16: Spain: Spanish Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 17: Spain Still Wine Market Dynamics, by Color, 2006–16
Figure 18: Spain Still Wine Consumption (Liters m), by Color, 2006–16
Figure 19: Spain Wine Consumption by Color (% vol), 2006–16
Figure 20: Spain - White Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 21: Spain - Red Wine Consumption (Liters m) Growth (Y-o-Y), 2006–16
Figure 22: Spain - Rose Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 23: Spain Wine Market Dynamics by Price Segment, 2006–16
Figure 24: Spain Still Wine Consumption (Liters m), by Price Segment, 2006–16
Figure 25: Spain Still Wine Consumption (Liters m), by Price Segment, 2006–16
Figure 26: Spain Still Wine Brands (Liters m), 2008–11
Figure 27: Spain Sparkling Wine Market Dynamics, by Country of Origin, 2006–16
Figure 28: Spain Sparkling Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 29: Spain Sparkling Wine Consumption (Liters m) by Country of Origin, 2006–16
Figure 30: Spain Sparkling Wine Consumption by Country of Origin (% vol), 2006–16
Figure 31: Spain Fortified Wine Market Dynamics, by Category, 2006–16
Figure 32: Spain Fortified Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 33: Spain Fortified Wine Consumption (Liters m) by Category, 2006–16
Figure 34: Fortified Wine Consumption by Category (% vol), 2006–16
Figure 35: Port Wine Consumption (Liters m) and Growth (Y-o-Y),, 2006–11
Figure 36: Sherry Consumption (Liters m, %) and Growth (Y-o-Y), 2006–11
Figure 37: Vermouth Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Figure 38: Spain Fortified Wine Brands (Liters m), 2008–11

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Spain (in Europe)