The Future of the Wine Market in Denmark, to 2016

Synopsis
• This report provides authoritative and granular details of the Wine markets in Denmark; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes.

Summary
The report provides the latest, highly detailed information on dynamics in Danish Wine market, providing marketers with the essential information to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.

Scope
• This report provides authoritative and granular details of the Wine markets in Denmark; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes.

Reasons To Buy
• The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer detailed insight into the trends and dynamics affecting Wine market in Denmark.

• Custom segmentation of the market provides unique views and insights for marketers on the value, volume, to give unparalleled insight into the market.

Key Highlights
• Detailed category coverage is provided, covering Fortified Wine market, Sparkling Wine market, and Still Wine market.

• Detailed product sales segmentation (for both volumes and values) are provided.

• Future forecasts allow the companies to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.

Table of contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.3 Summary Methodology
2 Denmark Wine Market Overview
2.1 Market Dynamics
2.2 Overall Wine Consumption, 2006–16
2.3 Wine Consumption by Category Overview
3 Denmark Still Wine Market
3.1 Market Dynamics & Volume Analysis
3.2 Still Wine Consumption by Country of Origin
3.2.1 Overall Consumption by Country of Origin
3.3 Still Wine Market by Color
3.3.1 Market Dynamics by Color
3.3.2 Wine Consumption by Color Type
3.4 Still Wine Market by Price Segment
3.4.1 Market Dynamics by Price Segment
3.4.2 Wine Consumption by Price Segment
4 Denmark Sparkling Wine Market
4.1 Market Dynamics & Volume Analysis
4.1.1 Sparkling Wine Consumption, 2006–16
4.2 Sparkling Wine by Country of Origin
4.2.1 Sparkling Wine Consumption by Country of Origin, 2006–16
4.2.2 Market Share of Sparkling Wine by Country of Origin, 2006–16
5 Denmark Fortified Wine Market
5.1 Market Dynamics & Volume Analysis
5.2 Fortified Wine by Category
5.2.1 Port Wine Consumption and Growth Dynamics
5.2.2 Sherry Consumption and Growth Dynamics
5.2.3 Madeira & Marsala Consumption and Growth Dynamics
5.2.4 Vermouth Consumption and Growth Dynamics
5.3 Fortified Wine by Alcoholic Strength
6 Appendix
7 Methodology
7.1 About Canadean
7.2 Disclaimer

List of Tables
Table 1: Canadean’s Research Wine Type/Category Definitions
Table 2: Denmark Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 3: Denmark Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 4: Denmark Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Table 5: Denmark Wine Consumption (Liters m), by Category, 2006–11
Table 6: Denmark Wine Consumption (Liters m), by Category, 2011–16
Table 7: Denmark Wine Consumption, Market Shares (% vol) by Category, 2006–16
Table 8: Denmark Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Country of Origin
Table 9: Denmark Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Table 10: Denmark Still Wine Consumption by Country of Origin (% vol), 2006–16
Table 11: Denmark Still Wine Consumption (Liters m), by Country of Origin, 2006–11
Table 12: Denmark Still Wine Consumption Growth (Y-o-Y), by Country of Origin, 2007–11
Table 13: Denmark Still Wine Consumption (Liters m), by Country of Origin, 2011–16
Table 14: Denmark Still Wine Consumption Growth (Y-o-Y), by Country of Origin, 2011–16
Table 15: Denmark Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by color
Table 16: Denmark Wine Consumption (Liters m), by color, 2006–11
Table 17: Denmark Wine Consumption (Liters m), by color, 2011–16
Table 18: Denmark Wine Consumption by color (% vol), 2006–16
Table 19: Denmark Still Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 20: Denmark Still Wine Consumption (Liters m), by Price Segment, 2006–11
Table 21: Denmark Still Wine Consumption (Liters m), by Price Segment, 2011–16
Table 22: Denmark Still Wine Consumption by Price Segment (% vol), 2006–16
Table 23: Denmark Sparkling Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Country of Origin
Table 24: Denmark Sparkling Wine Consumption (Liters m) and Per-capita Wine Consumption liters/head), 2006–16
Table 25: Denmark Sparkling Wine Consumption (Liters m), by Country of Origin, 2006–11
Table 26: Denmark Sparkling Wine Consumption (Liters m), by Country of Origin, 2011–16
Table 27: Denmark Sparkling Wine Consumption by Country of Origin (% vol), 2006–16
Table 28: Denmark Fortified Wine Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Category
Table 29: Denmark Fortified Wine Consumption (Liters m), 2006–16
Table 30: Denmark Fortified Wine Consumption (Liters m), by Category, 2006–11
Table 31: Denmark Fortified Wine Consumption (Liters m), by Category, 2011–16
Table 32: Denmark Fortified Wine Consumption by Category, (% vol), 2006–16
Table 33: Denmark Port Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 34: Denmark Sherry Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 35: Denmark Madeira & Marsala Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 36: Denmark Vermouth Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 37: Denmark Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2006–11
Table 38: Denmark Fortified Wine Consumption (Liters m), by Alcoholic Strength, 2011–16
Table 39: Denmark Total Wine Consumption (Liters m), 2006–16
Table 40: Denmark Total Wine Consumption (Liters m), 2006–16
Table 41: Denmark Standard Wine Consumption (Liters m), 2006–11
Table 42: Denmark Standard Wine Consumption (Liters m), 2011–16
Table 43: Denmark Still Wine Consumption (Liters m) by Country of Origin, 2006–11
Table 44: Denmark Still Wine Consumption (Liters m) by Country of Origin, 2011–16
Table 45: Denmark Sparkling Wine Consumption (Liters m) by Category, 2006–11
Table 46: Denmark Sparkling Wine Consumption (Liters m) by Category, 2011–16
Table 47: Denmark Fortified Wine Consumption (Liters m), by Category, 2006–11
Table 48: Denmark Fortified Wine Consumption (Liters m), by Category, 2011–16
Table 49: Denmark Still Wine Consumption by Color (Liters m), 2006–11
Table 50: Denmark Still Wine Consumption by Color (Liters m), 2011–16
Table 51: Denmark Wine Consumption by Price Segment (Liters m), 2006–11
Table 52: Denmark Wine Consumption by Price Segment (Liters m), 2011–16

List of Figures
Figure 1: Denmark Wine Market Dynamics, by Category, 2006–16
Figure 2: Denmark Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 3: Denmark Per-capita Wine Consumption (liters/head & Y-o-Y growth), 2006–16
Figure 4: Denmark Wine Consumption (% vol), by Category, 2011
Figure 5: Denmark Wine Consumption (Liters m) by Category, 2006–16
Figure 6: Denmark Wine Consumption Market Shares (% vol) by Category, 2006–16
Figure 7: Denmark Still Wine Market Dynamics, by Country of Origin, 2006–16
Figure 8: Denmark Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 9: Denmark Still Wine Consumption (Liters m) by Country of Origin, 2006–16
Figure 10: Denmark Still Wine Consumption by Country of Origin (% vol), 2006–16
Figure 11: Denmark: Argentinean Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 12: Denmark: Australian Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 13: Denmark: Chilean Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 14: Denmark: French Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 15: Denmark: German Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 16: Denmark: Italian Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 17: Denmark: New Zealand Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 18: Denmark: Other Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 19: Denmark: Portuguese Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 20: Denmark: South African Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 21: Denmark: Spanish Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 22: Denmark: USA Still Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 23: Denmark Still Wine Market Dynamics, by Color, 2006–16
Figure 24: Denmark Still Wine Consumption (Liters m), by color 2006–16
Figure 25: Denmark Wine Consumption by color (% vol), 2006–16
Figure 26: Denmark - White Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 27: Denmark - Red Wine Consumption (Liters m) Growth (Y-o-Y), 2006–16
Figure 28: Denmark - Rose Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 29: Denmark Wine Market Dynamics By Price Segment, 2006–16
Figure 30: Denmark Still Wine Consumption (Liters m), by Price Segment, 2006–16
Figure 31: Denmark Still Wine Consumption (Liters m), by Price Segment, 2006–16
Figure 32: Denmark Sparkling Wine Market Dynamics, by Country of Origin, 2006–16
Figure 33: Denmark Sparkling Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 34: Denmark Sparkling Wine Consumption (Liters m) by Country of Origin, 2006–16
Figure 35: Denmark Sparkling Wine Consumption by Country of Origin (% vol), 2006–16
Figure 36: Denmark Fortified Wine Market Dynamics, by Category, 2006–16
Figure 37: Denmark Fortified Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 38: Denmark Fortified Wine Consumption (Liters m) by Category, 2006–16
Figure 39: Fortified Wine Consumption by Category (% vol), 2006–16
Figure 40: Port Wine Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Figure 41: Sherry Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Figure 42: Madeira & Marsala Consumption (Liters m) and Growth (Y-o-Y), 2006–11
Figure 43: Vermouth Consumption (Liters m) and Growth (Y-o-Y), 2006–11

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Denmark (in Europe)