The Future of the Spirits Market in India, to 2016

Published: March 2012

Publisher: Canadean Ltd

Product ref: 134197

Pages: 191

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Report description

Synopsis
• This report provides authoritative and granular details of the Spirits markets in India; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes, and brand dynamics, and distribution channal data.

Summary
The report provides the latest, highly detailed information on dynamics in Indian Spirits market, providing marketers with the essential information to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.

Scope
• This report provides authoritative and granular details of the Spirits markets in India; and in doing so fill the gaps in marketers’ understanding of market trends and the components of change causing them.

• Based upon an extensive primary and secondary research to provide a comprehensive and granular insight this report allows marketers to confidently update their strategic and tactical plans.

• The report accounts for volume and value changes, and brand dynamics, and distribution channal data.

Reasons To Buy
• The report provides a unique mix of highly granular market data, based upon detailed industry research, in order to offer detailed insight into the trends and dynamics affecting Spirits market in India.

• Custom segmentation of the market provides unique views and insights for marketers on the value, volume, brands , distribution channel data to give unparalleled insight into the market.

Key Highlights
• Detailed category coverage is provided, covering Brandy market, Gin & Genever market, Liqueurs market, Rum market, Specialty Spirits market, Tequila & Mezcal market, Vodka market, and Whiskey market.

• Detailed product sales segmentation (for both volumes and values) are provided, including brand data at the product category level.

• Future forecasts allow the companies to understand the future pattern of market trends; from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.

Table of contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Introduction
1.2.2 Large scale, international, program of online consumer surveys
1.2.3 Nationally Representative results (age, gender)
1.2.4 Parents answered on their children’s behalf
1.2.5 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.6 Integrated with industry calling and secondary research
2 India Spirits Market Overview
2.1 Market Dynamics by Volume
2.1.1 Overall Spirits Consumption, 2006–16
2.1.2 Per-capita Spirits consumption, 2006–16
2.1.3 Overall Spirits Market Growth Dynamics by Volume
2.1.4 Spirits Consumption by Category, 2006–16
2.1.5 Spirits Consumption – Trends and Forecasts
2.1.6 India Spirits Consumption by Price Segment, 2006–16
2.1.7 India Spirits Consumption by Alcoholic Strength, 2006–16
2.1.8 Spirits distribution – Off and On-premise Trade, 2006–16
2.1.9 Overall Off-premise Spirits Consumption by Category, 2006–16
2.1.10 Overall On-premise Spirits Consumption by Category, 2006–16
2.2 Market Dynamics by Value
2.2.1 Overall Spirits Market Value, 2006–16
2.2.2 Spirits Per-capita Spend, 2006–16
2.2.3 Overall Spirits Growth Dynamics by Market Value
2.2.4 Spirits Market Value by Category, 2011–16
2.2.5 Spirits Market Value - Trends and Forecasts
3 India Brandy Market Analysis
3.1 Brandy Market Growth Dynamics (Volume Analysis), 2006–16
3.2 Brandy Market Consumption Analysis, 2006–16
3.2.1 Brandy Market Volume Analysis, 2006–16
3.2.2 Brandy Market Value Analysis, 2006–16
3.3 Brandy Consumption by Major Brands (Top 10)
3.4 Brandy Consumption by Channels
3.4.1 Brandy Consumption by Channel, 2006–16
3.4.2 Brandy Off-premise Consumption, 2006–16
3.4.3 Brandy On-premise Consumption, 2006–16
3.5 Brandy Consumption by Price Segment, 2006–16
3.6 Brandy Consumption by Alcoholic Strength, 2006–16
3.7 Brandy Consumption by Segments, 2006–16
3.8 Other Brandy Consumption Analysis
3.8.1 Other Brandy Consumption, 2006–16
3.8.2 Other Brandy Consumption by Price Segment, 2006–16
3.8.3 Other Brandy Consumption by Alcoholic Strength, 2006–16
4 India Gin & Genever Market Analysis
4.1 Gin & Genever Market Consumption Analysis, 2006–16
4.1.1 Gin & Genever Market Volume Analysis, 2006–16
4.1.2 Gin & Genever Market Value Analysis, 2006–16
4.2 Gin & Genever Consumption by Major Brands (Top 10)
4.3 Gin & Genever Consumption by Channels
4.3.1 Gin & Genever Consumption by Channel, 2006–16
4.3.2 Gin & Genever Off-premise Consumption, 2006–16
4.3.3 Gin & Genever On-premise Consumption, 2006–16
4.4 Gin & Genever Consumption by Price Segment, 2006–16
4.5 Gin & Genever Consumption by Alcoholic Strength, 2006–16
5 India Rum & Cane Spirits Market Analysis
5.1 Rum & Cane Spirits Market Growth Dynamics (Volume Analysis), 2006–16
5.2 Rum & Cane Spirits Market Consumption Analysis, 2006–16
5.2.1 Rum & Cane Spirits Market Volume Analysis, 2006–16
5.2.2 Rum & Cane Spirits Market Value Analysis, 2006–16
5.3 Rum & Cane Spirits Consumption by Major Brands (Top 10)
5.4 Rum & Cane Spirits Consumption by Channels
5.4.1 Rum & Cane Spirits Consumption by Channel, 2006–16
5.4.2 Rum & Cane Spirits Off-premise Consumption, 2006–16
5.4.3 Rum & Cane Spirits On-premise Consumption, 2006–16
5.5 Rum & Cane Spirits Consumption by Price Segment, 2006–16
5.6 Rum & Cane Spirits Consumption by Alcoholic Strength, 2006–16
5.7 Rum & Cane Spirits Consumption by Segments, 2006–16
5.8 Dark Rum Consumption Analysis
5.8.1 Dark Rum Consumption, 2006–16
5.8.2 Dark Rum Consumption by Price Segment, 2006–16
5.8.3 Dark Rum Consumption by Alcoholic Strength, 2006–16
5.9 Light Rum Consumption Analysis
5.9.1 Light Rum Consumption, 2006–16
5.9.2 Light Rum Consumption by Price Segment, 2006–16
5.9.3 Light Rum Consumption by Alcoholic Strength, 2006–16
6 India Specialty Spirits Market Analysis
6.1 Specialty Spirits Market Growth Dynamics (Volume Analysis), 2006–16
6.2 Specialty Spirits Market Consumption Analysis, 2006–16
6.2.1 Specialty Spirits Market Volume Analysis, 2006–16
6.2.2 Specialty Spirits Market Value Analysis, 2006–16
6.3 Specialty Spirits Consumption by Major Brands (Top 10)
6.4 Specialty Spirits Consumption by Channels
6.4.1 Specialty Spirits Consumption by Channel, 2006–16
6.4.2 Specialty Spirits Off-premise Consumption, 2006–16
6.4.3 Specialty Spirits On-premise Consumption, 2006–16
6.5 Specialty Spirits Consumption by Price Segment, 2006–16
6.6 Specialty Spirits Consumption by Alcoholic Strength, 2006–16
6.7 Specialty Spirits Consumption by Segments, 2006–16
6.8 Other Specialty Consumption Analysis
6.8.1 Other Specialty Consumption, 2006–16
6.8.2 Other Specialty Consumption by Price Segment, 2006–16
6.8.3 Other Specialty Consumption by Alcoholic Strength, 2006–16
7 India Tequila & Mezcal Market Analysis
7.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
7.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
7.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
7.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
7.3 Tequila & Mezcal Consumption by Channels
7.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
7.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
7.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
7.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
7.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
8 India Vodka Market Analysis
8.1 Vodka Market Growth Dynamics (Volume Analysis), 2006–16
8.2 Vodka Market Consumption Analysis, 2006–16
8.2.1 Vodka Market Volume Analysis, 2006–16
8.2.2 Vodka Market Value Analysis, 2006–16
8.3 Vodka Consumption by Major Brands (Top 10)
8.4 Vodka Consumption by Channels
8.4.1 Vodka Consumption by Channel, 2006–16
8.4.2 Vodka Off-premise Consumption, 2006–16
8.4.3 Vodka On-premise Consumption, 2006–16
8.5 Vodka Consumption by Price Segment, 2006–16
8.6 Vodka Consumption by Alcoholic Strength, 2006–16
8.7 Vodka Consumption by Segments, 2006–16
8.8 Unflavored Vodka Consumption Analysis
8.8.1 Unflavored Vodka Consumption, 2006–16
8.8.2 Unflavored Vodka Consumption by Price Segment, 2006–16
8.8.3 Unflavored Vodka Consumption by Alcoholic Strength, 2006–16
8.9 Flavored Vodka Consumption Analysis
8.9.1 Flavored Vodka Consumption, 2006–16
8.9.2 Flavored Vodka Consumption by Price Segment, 2006–16
8.9.3 Flavored Vodka Consumption by Alcoholic Strength, 2006–16
9 India Whisk(e)y Market Analysis
9.1 Whisk(e)y Market Growth Dynamics (Volume Analysis), 2006–16
9.2 Whisk(e)y Market Consumption Analysis, 2006–16
9.2.1 Whisk(e)y Market Volume Analysis, 2006–16
9.2.2 Whisk(e)y Market Value Analysis, 2006–16
9.3 Whisk(e)y Consumption by Major Brands (Top 10)
9.4 Whisk(e)y Consumption by Channels
9.4.1 Whisk(e)y Consumption by Channel, 2006–16
9.4.2 Whisk(e)y Off-premise Consumption, 2006–16
9.4.3 Whisk(e)y On-premise Consumption, 2006–16
9.5 Whisk(e)y Consumption by Price Segment, 2006–16
9.6 Whisk(e)y Consumption by Alcoholic Strength, 2006–16
9.7 Whisk(e)y Consumption by Segments, 2006–16
9.8 American Whisk(e)y Consumption Analysis
9.8.1 American Whisk(e)y Consumption, 2006–16
9.8.2 American Whisk(e)y Consumption by Price Segment, 2006–16
9.8.3 American Whisk(e)y Consumption by Alcoholic Strength, 2006–16
9.9 Scotch Whisk(e)y Consumption Analysis
9.9.1 Scotch Whisk(e)y Consumption, 2006–16
9.9.2 Scotch Whisk(e)y Consumption by Price Segment, 2006–16
9.9.3 Scotch Whisk(e)y Consumption by Alcoholic Strength, 2006–16
9.1 Other Whisk(e)y Consumption Analysis
9.10.1 Other Whisk(e)y Consumption, 2006–16
9.10.2 Other Whisk(e)y Consumption by Price Segment, 2006–16
9.10.3 Other Whisk(e)y Consumption by Alcoholic Strength, 2006–16
10 Appendix
11 Methodology
11.1 About Canadean
11.2 Disclaimer


List of Tables
Table 1: Volume Units for Spirits Market
Table 2: India Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 3: India Per-capita Spirits Consumption (liters/head & Y-o-Y growth), 2006–16
Table 4: India Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by volume
Table 5: India Spirits Consumption (Liters m) by Category, 2006–11
Table 6: India Spirits Consumption (Liters m) by Category, 2011–16
Table 7: India Spirits Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016
Table 8: India Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 9: India Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 10: India Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 11: India Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 12: Spirits Consumption (Liters m) by Sales Channel, 2006–16
Table 13: India Off-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 14: India Off-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 15: India On-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 16: India On-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 17: India Spirits Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 18: India Spirits Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 19: India Spirits Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 20: India Spirits Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 21: India Per-capita Spirits Spend (INR/head & Y-o-Y growth), 2006–16
Table 22: India Per-capita Spirits Spend (USD/head & Y-o-Y growth), 2006–16
Table 23: India Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (INR m 2016), by category, by market value
Table 24: India Spirits Market Value (INR m) by Category, 2006–11
Table 25: India Spirits Market Value (INR m) by Category, 2011–16
Table 26: India Spirits Market Value (USD m) by Category, 2006–11
Table 27: India Spirits Market Value (USD m) by Category, 2011–16
Table 28: India Spirits Market Value (INR m) by Category – Trends & Forecasts, 2006 Vs. 2011Vs. 2016
Table 29: India Spirits Market Value (USD m) by Category – Trends & Forecasts, 2006 Vs. 2011Vs. 2016
Table 30: India Brandy Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 31: India Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 32: India Brandy Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 33: India Brandy Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 34: India Brandy Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 35: India Brandy Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 36: India Brandy Consumption by Major Brands (Liters m), 2008–11
Table 37: India Brandy Consumption (Liters m) by Channel, 2006–11
Table 38: India Brandy Consumption (Liters m) by Channel, 2011–16
Table 39: India Brandy Off-premise Consumption (Liters m), 2006–16
Table 40: India Brandy On-premise Consumption (Liters m), 2006–16
Table 41: India Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 42: India Brandy Consumption (Liters m) by Price Segment, 2011–16
Table 43: India Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 44: India Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 45: India Brandy Consumption (Liters m) by Segments, 2006–11
Table 46: India Brandy Consumption (Liters m) by Segments, 2011–16
Table 47: India Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 48: India Other Brandy Consumption (Liters m) by Price Segment, 2006–11
Table 49: India Other Brandy Consumption (Liters m) by Price Segments, 2011–16
Table 50: India Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 51: India Other Brandy Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 52: India Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 53: India Gin & Genever Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 54: India Gin & Genever Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 55: India Gin & Genever Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 56: India Gin & Genever Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 57: India Gin & Genever Consumption by Major Brands (Liters m), 2008–11
Table 58: India Gin & Genever Consumption (Liters m) by Channel, 2006–11
Table 59: India Gin & Genever Consumption (Liters m) by Channel, 2011–16
Table 60: India Gin & Genever Off-premise Consumption (Liters m), 2006–16
Table 61: India Gin & Genever On-premise Consumption (Liters m), 2006–16
Table 62: India Gin & Genever Consumption (Liters m) by Price Segment, 2006–11
Table 63: India Gin & Genever Consumption (Liters m) by Price Segment, 2011–16
Table 64: India Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 65: India Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 66: India Rum & Cane Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 67: India Rum & Cane Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 68: India Rum & Cane Spirits Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 69: India Rum & Cane Spirits Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 70: India Rum & Cane Spirits Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 71: India Rum & Cane Spirits Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 72: India Rum & Cane Spirits Consumption by Major Brands (Liters m), 2008–11
Table 73: India Rum & Cane Spirits Consumption (Liters m) by Channel, 2006–11
Table 74: India Rum & Cane Spirits Consumption (Liters m) by Channel, 2011–16
Table 75: India Rum & Cane Spirits Off-premise Consumption (Liters m), 2006–16
Table 76: India Rum & Cane Spirits On-premise Consumption (Liters m), 2006–16
Table 77: India Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 78: India Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 79: India Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 80: India Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 81: India Rum & Cane Spirits Consumption (Liters m) by Segments, 2006–11
Table 82: India Rum & Cane Spirits Consumption (Liters m) by Segments, 2011–16
Table 83: India Dark Rum Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 84: India Dark Rum Consumption (Liters m) by Price Segment, 2006–11
Table 85: India Dark Rum Consumption (Liters m) by Price Segments, 2011–16
Table 86: India Dark Rum Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 87: India Dark Rum Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 88: India Light Rum Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 89: India Light Rum Consumption (Liters m) by Price Segment, 2006–11
Table 90: India Light Rum Consumption (Liters m) by Price Segments, 2011–16
Table 91: India Light Rum Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 92: India Light Rum Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 93: India Specialty Spirits Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 94: India Specialty Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 95: India Specialty Spirits Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 96: India Specialty Spirits Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 97: India Specialty Spirits Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 98: India Specialty Spirits Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 99: India Specialty Spirits Consumption by Major Brands (Liters m), 2008–11
Table 100: India Specialty Spirits Consumption (Liters m) by Channel, 2006–11
Table 101: India Specialty Spirits Consumption (Liters m) by Channel, 2011–16
Table 102: India Specialty Spirits Off-premise Consumption (Liters m), 2006–16
Table 103: India Specialty Spirits On-premise Consumption (Liters m), 2006–16
Table 104: India Specialty Spirits Consumption (Liters m) by Price Segment, 2006–11
Table 105: India Specialty Spirits Consumption (Liters m) by Price Segment, 2011–16
Table 106: India Specialty Spirits Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 107: India Specialty Spirits Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 108: India Specialty Spirits Consumption (Liters m) by Segments, 2006–11
Table 109: India Specialty Spirits Consumption (Liters m) by Segments, 2011–16
Table 110: India Other Specialty Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 111: India Other Specialty Consumption (Liters m) by Price Segment, 2006–11
Table 112: India Other Specialty Consumption (Liters m) by Price Segments, 2011–16
Table 113: India Other Specialty Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 114: India Other Specialty Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 115: India Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 116: India Tequila & Mezcal Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 117: India Tequila & Mezcal Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 118: India Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 119: India Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 120: India Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 121: India Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 122: India Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 123: India Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 124: India Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 125: India Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 126: India Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 127: India Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 128: India Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 129: India Vodka Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 130: India Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 131: India Vodka Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 132: India Vodka Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 133: India Vodka Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 134: India Vodka Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 135: India Vodka Consumption by Major Brands (Liters m), 2008–11
Table 136: India Vodka Consumption (Liters m) by Channel, 2006–11
Table 137: India Vodka Consumption (Liters m) by Channel, 2011–16
Table 138: India Vodka Off-premise Consumption (Liters m), 2006–16
Table 139: India Vodka On-premise Consumption (Liters m), 2006–16
Table 140: India Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 141: India Vodka Consumption (Liters m) by Price Segment, 2011–16
Table 142: India Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 143: India Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 144: India Vodka Consumption (Liters m) by Segments, 2006–11
Table 145: India Vodka Consumption (Liters m) by Segments, 2011–16
Table 146: India Unflavored Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 147: India Unflavored Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 148: India Unflavored Vodka Consumption (Liters m) by Price Segments, 2011–16
Table 149: India Unflavored Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 150: India Unflavored Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 151: India Flavored Vodka Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 152: India Flavored Vodka Consumption (Liters m) by Price Segment, 2006–11
Table 153: India Flavored Vodka Consumption (Liters m) by Price Segments, 2011–16
Table 154: India Flavored Vodka Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 155: India Flavored Vodka Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 156: India Whisk(e)y Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (Liters m 2016), by Segments
Table 157: India Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 158: India Whisk(e)y Market Value (INR m) and Growth (Y-o-Y), 2006–11
Table 159: India Whisk(e)y Market Value (INR m) and Growth (Y-o-Y), 2011–16
Table 160: India Whisk(e)y Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 161: India Whisk(e)y Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 162: India Whisk(e)y Consumption by Major Brands (Liters m), 2008–11
Table 163: India Whisk(e)y Consumption (Liters m) by Channel, 2006–11
Table 164: India Whisk(e)y Consumption (Liters m) by Channel, 2011–16
Table 165: India Whisk(e)y Off-premise Consumption (Liters m), 2006–16
Table 166: India Whisk(e)y On-premise Consumption (Liters m), 2006–16
Table 167: India Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 168: India Whisk(e)y Consumption (Liters m) by Price Segment, 2011–16
Table 169: India Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 170: India Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 171: India Whisk(e)y Consumption (Liters m) by Segments, 2006–11
Table 172: India Whisk(e)y Consumption (Liters m) by Segments, 2011–16
Table 173: India American Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 174: India American Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 175: India American Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 176: India American Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 177: India American Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 178: India Scotch Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 179: India Scotch Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 180: India Scotch Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 181: India Scotch Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 182: India Scotch Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 183: India Other Whisk(e)y Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 184: India Other Whisk(e)y Consumption (Liters m) by Price Segment, 2006–11
Table 185: India Other Whisk(e)y Consumption (Liters m) by Price Segments, 2011–16
Table 186: India Other Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 187: India Other Whisk(e)y Consumption (Liters m) by Alcoholic Strength, 2011–16
Table 188: India Spirits Consumption (Liters m), 2006–11
Table 189: India Spirits Consumption (Liters m), 2011–16
Table 190: India Spirits Consumption (Liters m) by Category, 2006–11
Table 191: India Spirits Consumption (Liters m) by Category, 2011–16
Table 192: India Off-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 193: India Off-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 194: India On-premise Spirits Consumption (Liters m) by Category, 2006–11
Table 195: India On-premise Spirits Consumption (Liters m) by Category, 2011–16
Table 196: India Spirits Market Value (INR m), 2006–11
Table 197: India Spirits Market Value (INR m), 2011–16
Table 198: India Spirits Market Value (INR m) by Category, 2006–11
Table 199: India Spirits Market Value (INR m) by Category, 2011–16
Table 200: India Spirits Off-premise Market Value (INR m) by Category, 2006–11
Table 201: India Spirits Off-premise Market Value (INR m) by Category, 2011–16
Table 202: India Spirits On-premise Market Value (INR m) by Category, 2006–11
Table 203: India Spirits On-premise Market Value (INR m) by Category, 2011–16
Table 204: India Brandy Volume (Liters m) by Price Segment, 2006–11
Table 205: India Brandy Volume (Liters m) by Price Segment, 2011–16
Table 206: India Gin & Genever Volume (Liters m) by Price Segment, 2006–11
Table 207: India Gin & Genever Volume (Liters m) by Price Segment, 2011–16
Table 208: India Rum & Cane Spirits Volume (Liters m) by Price Segment, 2006–11
Table 209: India Rum & Cane Spirits Volume (Liters m) by Price Segment, 2011–16
Table 210: India Specialty Spirits Volume (Liters m) by Price Segment, 2006–11
Table 211: India Specialty Spirits Volume (Liters m) by Price Segment, 2011–16
Table 212: India Tequila & Mezcal Volume (Liters m) by Price Segment, 2006–11
Table 213: India Tequila & Mezcal Volume (Liters m) by Price Segment, 2011–16
Table 214: India Vodka Volume (Liters m) by Price Segment, 2006–11
Table 215: India Vodka Volume (Liters m) by Price Segment, 2011–16
Table 216: India Whisk(e)y Volume (Liters m) by Price Segment, 2006–11
Table 217: India Whisk(e)y Volume (Liters m) by Price Segment, 2011–16
Table 218: India Brandy Volume (Liters m) by Alcoholic Strength, 2006–11
Table 219: India Brandy Volume (Liters m) by Alcoholic Strength, 2011–16
Table 220: India Gin & Genever Volume (Liters m) by Alcoholic Strength, 2006–11
Table 221: India Gin & Genever Volume (Liters m) by Alcoholic Strength, 2011–16
Table 222: India Rum & Cane Spirits Volume (Liters m) by Alcoholic Strength, 2006–11
Table 223: India Rum & Cane Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 224: India Specialty Spirits Volume (Liters m) by Alcoholic Strength, 2006–11
Table 225: India Specialty Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 226: India Tequila & Mezcal Volume (Liters m) by Alcoholic Strength, 2006–11
Table 227: India Tequila & Mezcal Spirits Volume (Liters m) by Alcoholic Strength, 2011–16
Table 228: India Vodka Volume (Liters m) by Alcoholic Strength, 2006–11
Table 229: India Vodka Volume (Liters m) by Alcoholic Strength, 2011–16
Table 230: India Whisk(e)y Volume (Liters m) by Alcoholic Strength, 2006–11
Table 231: India Whisk(e)y Spirits Volume (Liters m) by Alcoholic Strength, 2011–16


List of Figures
Figure 1: Consumer Panel Report Methodology
Figure 2: India Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 3: India Per-capita Spirits Consumption (liters/head & Y-o-Y growth), 2006–16
Figure 4: India Spirits Market Dynamics, by Volume 2006–16
Figure 5: India Spirits Consumption (Liters m) by Category, 2006–16
Figure 6: India Spirits Consumption by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016
Figure 7: India Spirits Consumption (Liters m) by Price Segment, 2006–16
Figure 8: India Spirits Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 9: Spirits Distribution – Off and On-premise Trade, 2006–16
Figure 10: India Off-premise Spirits Consumption (Liters m) by Category, 2006–16
Figure 11: India On-premise Spirits Consumption (Liters m) by Category, 2006–16
Figure 12: India Spirits Market Value (INR m) and Growth (Y-o-Y), 2006–16
Figure 13: India Per-capita Spirits Consumption (INR/head & Y-o-Y growth), 2006–16
Figure 14: India Spirits Market Dynamics, by Category, by Market Value 2006–16
Figure 15: India Spirits Market Value (INR m) by Category, 2006–16
Figure 16: India Spirits Market Value (INR m) by Category – Trends & Forecasts, 2006 Vs. 2011 Vs. 2016
Figure 17: India Brandy Market Dynamics by Segments, 2006–16
Figure 18: India Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 19: India Brandy Market Value (INR m) and Growth (Y-o-Y), 2006–16
Figure 20: India Brandy Consumption by Major Brands (Liters m), 2008–11
Figure 21: India Brandy Consumption (Liters m) by Channel, 2006–16
Figure 22: India Brandy Off-premise Consumption (Liters m), 2006–16
Figure 23: India Brandy On-premise Consumption (Liters m), 2006–16
Figure 24: India Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 25: India Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 26: India Brandy Consumption (Liters m) by Segments, 2006–16
Figure 27: India Other Brandy Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 28: India Other Brandy Consumption (Liters m) by Price Segment, 2006–16
Figure 29: India Other Brandy Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 30: India Gin & Genever Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 31: India Gin & Genever Market Value (INR m) and Growth (Y-o-Y), 2006–16
Figure 32: India Gin & Genever Consumption by Major Brands (Liters m), 2008–11
Figure 33: India Gin & Genever Consumption (Liters m) by Channel, 2006–16
Figure 34: India Gin & Genever Off-premise Consumption (Liters m), 2006–16
Figure 35: India Gin & Genever On-premise Consumption (Liters m), 2006–16
Figure 36: India Gin & Genever Consumption (Liters m) by Price Segment, 2006–16
Figure 37: India Gin & Genever Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 38: India Rum & Cane Spirits Market Dynamics by Segments, 2006–16
Figure 39: India Rum & Cane Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 40: India Rum & Cane Spirits Market Value (INR m) and Growth (Y-o-Y), 2006–16
Figure 41: India Rum & Cane Spirits Consumption by Major Brands (Liters m), 2008–11
Figure 42: India Rum & Cane Spirits Consumption (Liters m) by Channel, 2006–16
Figure 43: India Rum & Cane Spirits Off-premise Consumption (Liters m), 2006–16
Figure 44: India Rum & Cane Spirits On-premise Consumption (Liters m), 2006–16
Figure 45: India Rum & Cane Spirits Consumption (Liters m) by Price Segment, 2006–16
Figure 46: India Rum & Cane Spirits Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 47: India Rum & Cane Spirits Consumption (Liters m) by Segments, 2006–16
Figure 48: India Dark Rum Consumption (Liters m) by Segments, 2006–16
Figure 49: India Dark Rum Consumption (Liters m) by Price Segment, 2006–16
Figure 50: India Dark Rum Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 51: India Light Rum Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 52: India Light Rum Consumption (Liters m) by Price Segment, 2006–16
Figure 53: India Light Rum Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 54: India Specialty Spirits Market Dynamics by Segments, 2006–16
Figure 55: India Specialty Spirits Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 56: India Specialty Spirits Market Value (INR m) and Growth (Y-o-Y), 2006–16
Figure 57: India Specialty Spirits Consumption by Major Brands (Liters m), 2008–11
Figure 58: India Specialty Spirits Consumption (Liters m) by Channel, 2006–16
Figure 59: India Specialty Spirits Off-premise Consumption (Liters m), 2006–16
Figure 60: India Specialty Spirits On-premise Consumption (Liters m), 2006–16
Figure 61: India Specialty Spirits Consumption (Liters m) by Price Segment, 2006–16
Figure 62: India Specialty Spirits Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 63: India Specialty Spirits Consumption (Liters m) by Segments, 2006–16
Figure 64: India Other Specialty Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 65: India Other Specialty Consumption (Liters m) by Price Segment, 2006–16
Figure 66: India Other Specialty Consumption (Liters m) by Alcoholic Strength, 2006–16
Figure 67: India Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 68: India Tequila & Mezcal Market Value (INR m) and Growth (Y-o

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Related research categories

By sector: Spirits

By market: India (in Asia), India (in BRICM)