Tequila & Mezcal in Italy to 2016: Databook

Published: May 2012

Publisher: Canadean Ltd

Product ref: 139585

Pages: 19

Format: PDF

Delivery: By product vendor

Email details: Forward this to a colleague

Satisfaction guarantee: Yes - details here

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Price: $ 500.00

Report description

Synopsis
• Overview of the Tequila & Mezcal category in Italy
• Analysis on consumption of the Tequila & Mezcal category in Italy, by volume, value, brands and channels
• Provides detailed historic and forecast data on the off-premise and on-premise consumption of the Tequila & Mezcal category in Italy
• Historic and forecast consumption value of the Tequila & Mezcal category in Italy by alcoholic strength and by price segments

Summary
This report is the result of Canadean’s extensive market research covering the Tequila & Mezcal category in Italy. It provides detailed historic and forecast consumption volume and values, at channel level. "Tequila & Mezcal in Italy to 2016: Databook" provides a top-level overview and detailed insight into the operating environment of the Tequila & Mezcal category in Italy.

Scope
• Overview of the Tequila & Mezcal category in Italy
• Analysis on consumption of the Tequila & Mezcal category in Italy, by volume, value, brands and channels
• Provides detailed historic and forecast data on the off-premise and on-premise consumption of the Tequila & Mezcal category in Italy
• Historic and forecast consumption value of the Tequila & Mezcal category in Italy by alcoholic strength and by price segments

Reasons To Buy
• Provides you with important figures on consumption of the Tequila & Mezcal category in Italy
• Allows you to analyze the Tequila & Mezcal category in Italy with detailed historic consumption of the category by volume, value, brands, channels, price segments and by alcoholic strength.
• Helps you plan your future business decisions using forecast figures for the category along with segment level information

Table of contents

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Introduction
1.2.2 Large scale, international, program of online consumer surveys
1.2.3 Nationally Representative results (age, gender)
1.2.4 Parents answered on their children’s behalf
1.2.5 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.6 Integrated with industry calling and secondary research
2 Italy Tequila & Mezcal Market Analysis
2.1 Tequila & Mezcal Market Consumption Analysis, 2006–16
2.1.1 Tequila & Mezcal Market Volume Analysis, 2006–16
2.1.2 Tequila & Mezcal Market Value Analysis, 2006–16
2.2 Tequila & Mezcal Consumption by Major Brands (Top 10)
2.3 Tequila & Mezcal Consumption by Channels
2.3.1 Tequila & Mezcal Consumption by Channel, 2006–16
2.3.2 Tequila & Mezcal Off-premise Consumption, 2006–16
2.3.3 Tequila & Mezcal On-premise Consumption, 2006–16
2.4 Tequila & Mezcal Consumption by Price Segment, 2006–16
2.5 Tequila & Mezcal Consumption by Alcoholic Strength, 2006–16
3 Appendix
3.1 Methodology
3.2 About Canadean
3.3 Disclaimer


List of Tables
Table 1: Volume Units for Spirits Market
Table 2: Italy Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 3: Italy Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–11
Table 4: Italy Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2011–16
Table 5: Italy Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2006–11
Table 6: Italy Tequila & Mezcal Market Value (USD m) and Growth (Y-o-Y), 2011–16
Table 7: Italy Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Table 8: Italy Tequila & Mezcal Consumption (Liters m) by Channel, 2006–11
Table 9: Italy Tequila & Mezcal Consumption (Liters m) by Channel, 2011–16
Table 10: Italy Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Table 11: Italy Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Table 12: Italy Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–11
Table 13: Italy Tequila & Mezcal Consumption (Liters m) by Price Segment, 2011–16
Table 14: Italy Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–11
Table 15: Italy Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2011–16


List of Figures
Figure 1: Consumer Panel Report Methodology
Figure 2: Italy Tequila & Mezcal Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 3: Italy Tequila & Mezcal Market Value (EUR m) and Growth (Y-o-Y), 2006–16
Figure 4: Italy Tequila & Mezcal Consumption by Major Brands (Liters m), 2008–11
Figure 5: Italy Tequila & Mezcal Consumption (Liters m) by Channel, 2006–16
Figure 6: Italy Tequila & Mezcal Off-premise Consumption (Liters m), 2006–16
Figure 7: Italy Tequila & Mezcal On-premise Consumption (Liters m), 2006–16
Figure 8: Italy Tequila & Mezcal Consumption (Liters m) by Price Segment, 2006–16
Figure 9: Italy Tequila & Mezcal Consumption (Liters m) by Alcoholic Strength, 2006–16

Price: $ 500.00

Related research categories

By sector: Tequila (in Spirits)

By market: Italy (in Europe)