Tea market research

Reports in this category cover tea production, tea, Rtd (ready to drink) tea and iced tea. With plenty of historic and forecast data you will gain a great market overview of the sector on a global, regional or country basis.

560 reports found (page 6 of 19)

Title

Date published

Price


RTD Tea in Serbia

RTD Tea in Serbia

Given the retail volume and value sales performance in 2012, it is obvious that the RTD tea category in the country is still at the expansion stage. RTD tea experienced rapid growth over the review pe...

April 2014

$900.00


RTD Tea in Slovakia

RTD Tea in Slovakia

RTD tea recorded a negative performance over the review period. Slovakian consumers are losing interest in RTD tea due to the persisting price sensitivity, but also due to the popularity of other soft...

April 2014

$900.00


RTD Tea in Slovenia

RTD Tea in Slovenia

RTD tea continued to show declines in total volume and current value sales in 2013 as Slovenia’s economic crisis led consumers to reduce non-essential spending. Rising health awareness also undermined...

April 2014

$900.00


RTD Tea in Sweden

RTD Tea in Sweden

All the major brands within Swedish RTD tea were available in two flavours in 2013, lemon/lime and peach. This was the case for the leading brand, Pfanner Ice Tea by Piwa Food AB, Glocken Gold by Asba...

April 2014

$900.00


RTD Tea in Denmark

RTD Tea in Denmark

Record warm summer weather and a reduction in soft drinks tax boosted volume sales growth in the mature RTD tea category in 2013. Like many other soft drinks categories, domestic RTD tea sales have in...

April 2014

$900.00


RTD Tea in Finland

RTD Tea in Finland

RTD tea total volume sales declined by 2% in 2013, resulting in sales of over six million litres. The category continued to face maturity combined with a lack of marketing strategies and new product d...

April 2014

$900.00


RTD Tea in Georgia

RTD Tea in Georgia

The overall growth of RTD tea was related to the rising disposable incomes of the Georgian population and the interest among many of switching in terms of soft drinks, seeking alternatives to carbonat...

April 2014

$900.00


Tea in Denmark

Tea in Denmark

After several years of declining volume sales, tea started to stabilise in 2012 and in 2013, the category exhibited positive, albeit marginally positive growth.The Danish media and consumers are gradu...

April 2014

$900.00


RTD Tea in the United Arab Emirates

RTD Tea in the United Arab Emirates

In 2013, the category benefited from an increasing number of expats returning to the country to work and the flourishing economy. These drinks are typically consumed by foreigners in the United Arab E...

May 2014

$900.00


RTD Tea in Turkey

RTD Tea in Turkey

In 2013, RTD tea posted remarkable current value growth of 62%, up from a CAGR of 39% over the review period. The main factors behind this performance were the entries of the Fuse Tea brand from Coca-...

May 2014

$900.00


Tea in Greece

Tea in Greece

Tea is still a niche market in Greece, yet performs well amidst the recession, possibly due to its still low base. There is not an established tea culture in Greece, with coffee remaining the most pre...

May 2014

$900.00


Tea in Turkey

Tea in Turkey

In 2013, tea registered below-average value growth of 5% in comparison to the review period CAGR of 7%. The main reason for this is the relatively warm winter in Turkey. Moreover, tea is quite a matur...

May 2014

$900.00


Tea in Hungary

Tea in Hungary

Retail volume and current value growth rates for tea in 2012 were both down slightly on 2011, and also slower than the respective CAGRs for the entire review period. While this was partly due to incre...

April 2013

$900.00


Tea in the Czech Republic

Tea in the Czech Republic

In 2012, there were no visible changes in tea preferences among Czech consumers. Czech consumers remained enthusiastic about fruit/herbal tea, and they showed a strong demand for interesting fruit/her...

May 2013

$900.00


Tea in Guatemala

Tea in Guatemala

Total volume sales of tea reached 99 tonnes in 2012 after a 2% increase. The importance of tea remains limited. In terms of overall hot drinks consumption, coffee is the highest with consumption level...

June 2013

$900.00


RTD Tea in Kazakhstan

RTD Tea in Kazakhstan

RTD tea is a comparatively young category in soft drinks in Kazakhstan, however sales are growing at steady rates. The strong rate of development of RTD tea is attributable to the healthy image of thi...

June 2013

$900.00


Tea in Kenya

Tea in Kenya

Even though the coffee culture is on the rise in urban areas, tea is still doing well. Better quality and value-added products remain key drivers of this category. Improved packaging and additional fl...

June 2013

$900.00


Tea in Slovakia

Tea in Slovakia

Growth in retail volume sales of tea in 2012 was down on 2011, and also lower than the CAGR for the entire review period. While this was partly due to increasing maturity, demand for tea was also hamp...

June 2013

$900.00


RTD Tea in Ukraine

RTD Tea in Ukraine

The RTD tea category in Ukraine witnessed healthy development over the review period, with just a slight decline in total volume terms recorded in 2009. However, there were dramatic differences among ...

June 2013

$900.00


Tea in the US

Tea in the US

Despite a 4% decline in off-trade volume terms, changes in unit prices and consumers’ affinity for premium teas led to 4% growth in off-trade current value terms. The increase in dollar spend demonstr...

June 2013

$900.00


RTD Tea in Hungary

RTD Tea in Hungary

RTD tea is amongst the most dynamic categories in soft drinks in terms of value and volume sales. RTD tea brands are welcomed on the market as consumers are always looking for drinks with some health ...

June 2013

$900.00


RTD Tea in Serbia

RTD Tea in Serbia

Given the retail volume and value sales performance in 2012, it is obvious that the RTD tea category in the country is still at the expansion stage. RTD tea experienced rapid growth over the review pe...

June 2013

$900.00


RTD Tea in the United Kingdom

RTD Tea in the United Kingdom

RTD tea is positioned as a rehydrating, refreshing and healthy drink for consumers of all ages and with main focus on working professionals aged 25-45. during summer. Following very strong growth in 2...

June 2013

$900.00


Tea in Tunisia

Tea in Tunisia

A drop in volume consumption occurred due to various reasons, but primarily due to the competitiveness of alternatives such as coffee, and, to a lesser extent, soft drinks. The cultural view of tea dr...

June 2013

$900.00


RTD Tea in Australia

RTD Tea in Australia

RTD tea grew by 10% in total volume and 9% in total value terms in 2012, to reach record volume sales of 54 million litres and A$239 million. These high growth rates were still indicative of the matur...

November 2013

$900.00


RTD Tea in the United Arab Emirates

RTD Tea in the United Arab Emirates

RTD tea progressed further in 2012 driven by its healthier positioning in comparison with carbonates. Green RTD variants in particular became more popular towards the end of the review period. Neverth...

October 2013

$900.00


RTD Tea in the Netherlands

RTD Tea in the Netherlands

RTD tea had another strong year in 2012 with impressive 10% off-trade value growth. Sales of RTD tea in the Netherlands continued to grow in line with the developing health and wellness trend. RTD tea...

September 2013

$900.00


Tea in Austria

Tea in Austria

Total volume sales of tea declined by 2% in 2012, although this represented a better performance than the 3% total volume decline recorded in the category during 2011. Off-trade sales of tea also decl...

September 2013

$900.00


Tea in Singapore

Tea in Singapore

Tea lounges have increased in popularity, cultivating consumers’ tastes for speciality tea and tea-drinking in general. Tea drinking has a special appeal for Singapore consumers, who generally prefer ...

September 2013

$900.00


Tea in The United Arab Emirates

Tea in The United Arab Emirates

Rising health awareness in 2012 translated into strong growth of health-oriented variants such as green tea and herbal/traditional medicinal tea, which fuelled overall category growth. Although Wester...

September 2013

$900.00


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