Tea market research

Reports in this category cover tea production, tea, Rtd (ready to drink) tea and iced tea. With plenty of historic and forecast data you will gain a great market overview of the sector on a global, regional or country basis.

470 reports found (page 6 of 16)

Title

Date published

Price


Tea in Denmark

Tea in Denmark

After several years of declining volume sales, tea started to stabilise in 2012 and in 2013, the category exhibited positive, albeit marginally positive growth.The Danish media and consumers are gradu...

April 2014

$900.00


RTD Tea in the United Arab Emirates

RTD Tea in the United Arab Emirates

In 2013, the category benefited from an increasing number of expats returning to the country to work and the flourishing economy. These drinks are typically consumed by foreigners in the United Arab E...

May 2014

$900.00


RTD Tea in Turkey

RTD Tea in Turkey

In 2013, RTD tea posted remarkable current value growth of 62%, up from a CAGR of 39% over the review period. The main factors behind this performance were the entries of the Fuse Tea brand from Coca-...

May 2014

$900.00


Tea in Greece

Tea in Greece

Tea is still a niche market in Greece, yet performs well amidst the recession, possibly due to its still low base. There is not an established tea culture in Greece, with coffee remaining the most pre...

May 2014

$900.00


RTD Tea in Egypt

RTD Tea in Egypt

RTD tea remained relatively unpopular in Egypt in 2013 as the product is still very unfamiliar to Egyptians and hot, fresh tea and mint tea are traditional products. The preferred flavour of Egyptian ...

May 2014

$900.00


RTD Tea in Estonia

RTD Tea in Estonia

RTD tea recorded strong growth in 2013 largely due to new launches and the relatively warm and sunny summer in 2013. Moreover, RTD tea gained attention as it is perceived as a healthy soft drink in co...

May 2014

$900.00


RTD Tea in Kazakhstan

RTD Tea in Kazakhstan

RTD tea continues to record growth, with total volume sales in the area increasing by 10% in 2013 – a rate of growth in line with the review period average. This positive growth highlights the fact th...

May 2014

$900.00


RTD Tea in Nigeria

RTD Tea in Nigeria

While RTD tea is relatively new in Nigeria, having first appeared in 2008 under the Cway Ice Tea brand from Cway Food & Beverages Co Nig Ltd, the category has seen volume sales increase steadily since...

May 2014

$900.00


RTD Tea in the Philippines

RTD Tea in the Philippines

Buoyed by the increasing popularity of smaller-sized packaging, in 2013 the local RTD tea category recovered from the sluggish growth reported during the previous year. The category’s total volume bal...

May 2014

$900.00


RTD Tea in the United Kingdom

RTD Tea in the United Kingdom

RTD tea experienced good growth in 2013, although from a relatively low base compared to other soft drinks categories. While the winter lasted for a long time into 2013, very hot months followed up, e...

May 2014

$900.00


Tea in Austria

Tea in Austria

Total volume sales of tea declined by 2% in Austria in 2013, although this negative performance was in line with the -2% total volume CAGR recorded in the category over the entire review period. The p...

May 2014

$900.00


Tea in Belarus

Tea in Belarus

The tea market, like coffee, is heavily dependent on imports, with the fallout from the economic crisis and currency devaluation of 2011, tea growth was stymied. Although total volume sales of tea con...

May 2014

$900.00


Tea in China

Tea in China

In the review period, the central government’s policy against corruption and using public funds to purchase premium goods as gifts negatively affected high-end tea, which is popular as gifts, resultin...

May 2014

$900.00


Tea in Indonesia

Tea in Indonesia

Unlike coffee, which saw a flurry of new launches during 2013, tea saw lack of new product development across the year. Tea itself is considered mature, as tea drinking is well entrenched in Indonesia...

May 2014

$900.00


Tea in Macedonia

Tea in Macedonia

Green tea was the strongest performer in 2013, with off-trade volume growth of 10% and off-trade current value growth of over 13%. Despite these growth rates, green tea still has strong growth potenti...

May 2014

$900.00


Tea in Norway

Tea in Norway

Tea has continued to display stable growth throughout the review period and 2013. Rising health consciousness among Norwegian consumers, coupled with numerous reports in the media of the health benefi...

May 2014

$900.00


Tea in Slovakia

Tea in Slovakia

Tea has a stable position in Slovakia with a strong core consumer group. The consumers in Slovakia are becoming more educated about tea consumption – awareness of the health features of different tea ...

May 2014

$900.00


Tea in Uruguay

Tea in Uruguay

While modest, growth of 1% in retail volume sales of tea in 2013 was a marked improvement on the large declines recorded in the previous two years. Steep retail price hikes driven by rapid growth in g...

May 2014

$900.00


RTD Tea in Indonesia

RTD Tea in Indonesia

Growing urbanisation and population coupled by the growing lifestyle of convenient drinks primarily among younger urban consumers contributed to the growth of RTD tea in 2013, which recorded 7% off-tr...

May 2014

$900.00


RTD Tea in Israel

RTD Tea in Israel

Until August 2012, still RTD tea brand Nestea was branded exclusively by Osem Food Industries Ltd and produced by The Central Beverage Co Ltd using a recipe which was formulated by the Central Beverag...

May 2014

$900.00


Tea in Germany

Tea in Germany

Tea in Germany continues to grow in popularity and has firmly established itself as a lifestyle drink. In the increasingly fast-paced German society, tea and tea consumption is especially associated w...

May 2014

$900.00


Tea in Israel

Tea in Israel

Health and wellness trends had the most significant effect on this category, as consumers respond well to companies' marketing efforts of health associated food and beverage products. As the tea categ...

May 2014

$900.00


Tea in Portugal

Tea in Portugal

Boosted by the off-trade channel, the tea category presented a positive performance in 2013. Reflecting the ongoing shift among Portuguese consumers towards the consumption of hot drinks at home, the ...

May 2014

$900.00


Tea in Romania

Tea in Romania

Retail volume and current value growth rates for tea in 2013 were down on 2012, and also slower than the respective CAGRs for the entire review period. This was mainly due to increasing maturity and t...

May 2014

$900.00


Tea in Singapore

Tea in Singapore

Singapore does not have a strong tea culture as the consumption level of tea is lower than that of coffee consumption in Singapore. Hence, the tea category still has room for growth, in general. The i...

May 2014

$900.00


Tea in the Czech Republic

Tea in the Czech Republic

In 2013, Czech consumers showed more interest in herbal tea, black specialty tea and functional tea whilst remaining enthusiastic about fruit tea and flavoured green tea. Czech consumers look for inte...

May 2014

$900.00


Tea in the US

Tea in the US

For the seventh consecutive year, off-trade value growth of tea once again outpaced off-trade volume growth. In 2013, off-trade value increased by 6% reflecting changes in unit prices and consumers’ g...

May 2014

$900.00


RTD Tea in Indonesia

RTD Tea in Indonesia

Consumers continued to show a growing preference for RTD green tea in 2012, with more companies venturing into RTD green tea, especially flavoured RTD green tea. New products in 2012 included honey an...

June 2013

$900.00


RTD Tea in Turkey

RTD Tea in Turkey

In the last two years of the review period, RTD tea demonstrated a strong growth rate, with off-trade value growth of 44% in 2011 and 36% in 2012, compared to a 25% CAGR over the review period. Thanks...

June 2013

$900.00


Tea in Indonesia

Tea in Indonesia

Hot tea continues to face an increasing challenge from other tea formats, specifically RTD tea, categorised under soft drinks. The rise of the convenience trend among Indonesia’s increasingly time-pre...

June 2013

$900.00


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